Balancing Hyper Growth and Company Culture, with Sue Olson of Course Hero
The public eye has recently cast a spotlight on company culture, leaving several companies wondering: how do you strike a balance between building a healthy culture that keeps employees happy and making sure that the company can continue to strive for its business goals? Course Hero is one company who is doing just that - navigating the way to a better culture and business success through a People team – a team dedicated to helping employees get the most out of the company by giving it nothing but their best effort. Sue Olson leads the People Operations and Talent Acquisition teams at Course Hero. She specializes in building high-performance teams in high-growth organizations, with an emphasis on corporate culture and engagement. She likes to focus on volunteering, mentorship (especially of professional women), diversity, and inclusion. Course Hero Careers: https://www.coursehero.com/jobs/ Sue on LinkedIn: https://www.linkedin.com/in/sueolson1/ Subscribe to this podcast: https://employerbrandingpodcast.com The Employer Brand Index: https://employerbrandindex.co Thank you for tuning in!
11 Apr 201922min
How Wells Fargo Invests in Employer Brand, with Aaron Kraljev
This week we’re chatting with a large American bank that has been in the news a fair bit over the last few years. Today, we'll find out how they do employer branding from Aaron Kraljev, VP - Employer Brand & Candidate Advocacy at Wells Fargo. Aaron on LinkedIn: https://www.linkedin.com/in/kraljev/ Wells Fargo careers: https://www.wellsfargo.com/careers/ Workplace Innovation & Technology at America's Top 10 Banks: https://linkhumans.com/innovation-technology-10-us-banks/ The Employer Brand Index: https://employerbrandindex.co Subscribe to this podcast: https://employerbrandingpodcast.com Thanks for tuning in!
27 Mars 201923min
How SurveyMonkey Attracts the Curious, with Becky Cantieri
Today we’re talking to a tech company doing some very interesting things in HR and employer brand. Curious? Perfect, that’s what they’re all about! Becky Cantieri joined SurveyMonkey in September 2011 and drives its candidate and employee experience. Previously, she spent over 11 years at Yahoo! in various HR leadership roles. In this chat, we discuss curiosity, feedback, IPOs, the collective noun for monkeys and much more. SurveyMonkey Careers: https://www.surveymonkey.com/mp/jobs/ SurveyMonkey Engage (HR product): https://www.surveymonkey.com/engage/ Subscribe to this podcast: https://employerbrandingpodcast.com The Employer Brand Index: https://employerbrandindex.co Thank you for tuning in!
9 Mars 201921min
Who Owns Recruitment Marketing? With Kathleen Back of NCR
Today we’re going to attempt that age-old question causing sleepless nights across the world. Does recruitment marketing belong in talent acquisition or in marketing/communications? There are many schools of thought on this topic, we’re going to speak to someone that has been there, done that, got the t-shirt, wrote the article and did the podcast interview. Kathleen Back is a Candidate Attraction Manager at NCR, partnering with peers across the Corporate Marketing & Public Affairs team, responsible for all aspects of enterprise-wide candidate marketing initiatives. She also partners with the Talent Acquisition Leadership Team to enable them to find and hire top talent for NCR. Subscribe to this podcast: https://employerbrandingpodcast.com Kathleen on LinkedIn: https://www.linkedin.com/in/kathleenback/ Kathleen's article: https://rallyrecruitmentmarketing.com/2018/11/should-recruitment-marketing-sit-under-marketing-or-talent-acquisition/ The Employer Brand Index: https://employerbrandindex.co Thank you for tuning in!
22 Feb 201929min
Making the Employer Brand Obvious, with Tisha Leslie of T-Mobile
Today we’re talking to an American wireless voice and data provider that you have probably heard of. Is it a blessing or a challenge to be a well-known consumer brand when it comes to employer branding? Depends on how you deal with it. We're speaking to Tisha Leslie, Director of Employer Brand at T-Mobile US. In this interview, she shares why the objective of T-Mobile's employer brand is to "make it obvious", what the give-get of working at the company is, how she partners with lots of teams inside the business for activation, and why research is the most important element to employer brand management. Tisha on LinkedIn: https://www.linkedin.com/in/tishaleslie/ T-Mobile Careers: https://tmobile.careers/ Measuring Employer Brand, the Complete Guide: http://linkhumans.com/measuring-employer-brand-guide/ The Employer Brand Index: http://employerbrandindex.co Thanks for tuning in!
11 Feb 201924min
How UMB Banks on Employee Storytelling, with Riana Maus
Today we’re talking to an American financial services company that’s based its employer brand on storytelling, life-cycle mapping, being present and authenticity by showcasing its people in the stream of content. Just wait till you hear about the casting calls! Riana Maus is a Communication Brand Specialist and helps manage UMB's employer brand messaging and recruitment marketing. She's a story-teller, a social media advocate and a writer. Her role involves website building, generating social content, targeted communications, event assistance and much more. Riana's goal is to drive potential candidates to UMB's platforms and engage with current associates. Subscribe to this podcast: https://employerbrandingpodcast.com Riana on LinkedIn: https://www.linkedin.com/in/rianamaus/ UMB careers: https://www.umb.com/personal/aboutumb/careers The Complete Guide to Measuring Employer Brand: https://linkhumans.com/measuring-employer-brand-guide/ The Employer Brand Index: https://employerbrandindex.co Thanks for tuning in!
24 Jan 201923min
The Journey of HomeAway's Employer Brand, with Kayla Chance
Today we’re speaking to a tech company in the travel industry, which surely makes for interesting subject matter in terms of employer branding. But how do they do it? Kayla Chance is the Employer Brand Digital Media Specialist at HomeAway, a world leader in the vacation rental industry, where you can book beach houses, cabins and condos with more than two million places to stay in 190 countries. Kayla on LinkedIn: https://www.linkedin.com/in/kaylachance/ HomeAway careers: https://www.homeaway.com/careers The Employer Brand Index: https://employerbrandindex.co Link Humans on Instagram: https://instagram.com/linkhumans Thanks for tuning in!
10 Jan 201917min
Why Everyone Owns the Employer Brand, with Julian Placino of Bottle Rocket
How do you do employer branding when you’re the only recruiter or talent person in your company? Today we can speak to a digital services company to learn more. Bottle Rocket is one of the world’s premier mobile development firms, responsible for designing and building apps. Some of its clients include National Geographic, BET, A&E and the studio is also a multiple Apple Hall of Fame award winner. We had a chat with Julian Placino who is Senior Recruiting Lead at Bottle Rocket and oversees talent acquisition at the firm. He quickly found out that he wasn’t the only person in the company who was recruiting for the company so added his expertise to give the process some structure. Julian on LinkedIn: https://www.linkedin.com/in/julianplacino/ Bottle Rocket careers: https://www.bottlerocketstudios.com/careers Subscribe to this podcast: https://employerbrandingpodcast.com The Employer Brand Index: https://employerbrandindex.co Thanks for tuning in!
26 Dec 201817min
