Should you use Maximize Conversions bidding?
Jyll Saskin Gales goes deep on Google Ads bid strategies, and specifically Maximize Conversions in Episode 15 of Inside Google Ads. In this episode, based on follower questions from TikTok, Instagram...
9 Maj 202412min
Which keyword match type is best in Google Ads?
Have you noticed your keywords aren't matching the way they used to in Google Ads? You're not alone! In this episode of Inside Google Ads, Jyll Saskin Gales explores the recent changes to keyword mat...
2 Maj 202415min
How do I get a job after the Google Ads certifications?
Want a career in Google Ads? This episode of Inside Google Ads is your roadmap to a career in PPC. Jyll Saskin Gales answers questions from listeners like YOU, including: "Which Google Ads certificat...
25 Apr 202413min
Special Episode: Rapid-fire Reddit
In this Special Edition of the Inside Google Ads podcast, Jyll Saskin Gales ditches her usual format to answer 10 burning questions – straight from the wild west of online discussions, Reddit! Get re...
18 Apr 202423min
Will better Ad Strength get me better results?
In episode 11 of Inside Google Ads, Jyll Saskin Gales tackles your burning questions about ad quality. Are Ad Strength, Quality Score, and Optimization Score confusing you? Jyll explains the differenc...
11 Apr 202415min
Can you make my Google Ads perform better?
Ever feel like your Google Ads are a mystery? In the 10th episode of Inside Google Ads, Jyll Saskin Gales tackles your burning troubleshooting questions to turn you into a PPC problem solving pro. Li...
4 Apr 20249min
How do you use custom segments in Google Ads?
In Episode 9 of Inside Google Ads, host Jyll Saskin Gales explores the world of custom segments and how they can elevate your Google Ads targeting. This episode kicks off with Hazelnut 2194 asking, "...
28 Mars 20249min
What is your CPC going to be?
In Episode 8 of Inside Google Ads, Jyll Saskin Gales dives into the Google Ads Keyword Planner tool, an oldie but goodie in your Google Ads arsenal. Zeeshan inquires about estimating CPC for new cam...
21 Mars 20248min
