Marketecture: Get Smart. Fast.

Marketecture: Get Smart. Fast.

The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. On Mondays there's an in-depth vendor interview where you learn about interesting companies. https://www.marketecture.tv Interested in sponsoring the show? Contact ⁠Marketecture Media.⁠ Marketecture® and AdTechGod® are registered trademarks of Marketecture Media, Inc. all rights reserved.

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Avsnitt(416)

tvScientific - CTV buying with performance metrics at the center

tvScientific - CTV buying with performance metrics at the center

CEO Jason Fairchild describes how tvScientific helps marketers buy CTV media in the same way they buy performance-driven channels like search and social. For more information about our expert, Mike Sh...

21 Juni 202210min

SparkToro - An index of demographic and behavioral insights

SparkToro - An index of demographic and behavioral insights

CEO Rand Fishkin describes how SparkToro collects data from social profiles and public websites. For more information about our expert, Jeremy Kagan: https://www.marketecture.tv/authors/author-quvE9h...

15 Juni 20229min

PebblePost - Digital identity meets direct mail

PebblePost - Digital identity meets direct mail

PebblePost sends hundreds of thousands of pieces of programmatic direct mail each day to people who visit its clients’ websites. For more information about our expert, Ari Paparo: https://www.marketec...

15 Juni 20229min

LiveRamp Safe Haven - Clean rooms from a scaled player in onboarding and identity

LiveRamp Safe Haven - Clean rooms from a scaled player in onboarding and identity

David Gilmore, the leader of LiveRamp’s data collaboration products, talks about the company’s clean room solution, Safe Haven, and its integrations with LiveRamp’s other products. For more informati...

10 Juni 202211min

How LiveRamp TV (formerly Data Plus Math) provides household matching, data activation and attribution

How LiveRamp TV (formerly Data Plus Math) provides household matching, data activation and attribution

LiveRamp TV’s chief strategy officer, Jay Prasad, discusses the company’s CTV solution and its integration with LiveRamp’s other products. For more information about our expert, Mike Shields: https:/...

9 Juni 20227min

How Moloco helps gaming and on-demand apps activate their data

How Moloco helps gaming and on-demand apps activate their data

Moloco CEO Ikkjin Ahn provides a breakdown of the mobile DSP’s feature set and product roadmap. For more information about our expert, Eric Seufert: https://marketecture.uscreen.io/authors/eric-seuf...

8 Juni 20229min

Clean.IO - Protecting publishers and platforms from malicious ads

Clean.IO - Protecting publishers and platforms from malicious ads

CEO Geoff Stupay talks with Ari Paparo about how clean.io helps publishers, ad platforms and ecommerce companies detect malvertising. For more information about our expert, Ari Paparo: https://www.ma...

8 Juni 202211min

Singular - Connecting marketing data from many sources

Singular - Connecting marketing data from many sources

Singular CEO Gadi Eliashiv discusses his company’s measurement and analytics products. For more information about our expert, Eric Seufert: https://www.marketecture.tv/authors/eric-seufert The full v...

7 Juni 20229min

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