Increasing event registrations with automation
Today I'm diving into a specifc use case xample of how automation can increase results and we're talking about events. I'll be giving some actionable tips on automating follow up and creating more tou...
3 Juli 20184min
Automate customer loyalty
I this episode I wanted to explore some ideas around how automation can be used to increase customer or brand loyalty, create repeat customers and allow you to gather feedback to improve your service....
2 Juli 20184min
Tagging and segmentation techniques
Call the police, I've gone over the 5 minute time limit today, but I think this is an important category that I regularly get asked about by my clients. I'm covering three high level tag categories th...
29 Juni 20187min
Scoring leads to prioritise follow up
Most automation systems allow you to score your leads to prioritise your sales follow ups. In this episode I'm covering 2 methods that I see work really well for my clients. Got questions or need hel...
28 Juni 20184min
Writing a winning welcome email
In this episode I'm talking about a common thing that my clients ask about - writing good welcome emails. There are three key things that you need to consider when writing a winning welcome email for ...
27 Juni 20182min
Sales outreach automation
In todays episode I'm covering sales outreach automation tool, the difference between them and marketing automation tools as well as giving a few tools for you to look into. Tools mentioned: https://...
26 Juni 20185min
A/B split testing FTW
In this episode I'm giving some quick tips on split testing, what it is, when its relevant and a few ideas on how to use split tests to improve results. To see the split testing relevancy tool mentio...
23 Juni 20184min
The importance of call to action
In this episode I’m talking about how call to action can have a negative impact on your marketing automation if not done right. Listen to the episode to hear my quick tips on how to create a CTA that ...
21 Juni 20186min
