Mimir
Mimir exists to support early-stage founders. The early stage is the most critical, lonely, and underserved moment in a founder's journey, and almost nobody shows up for it. I do, because I'm living it too. Through Mimir the podcast, and The Well on Substack, I bring honest stories from fellow founders who are still operating in this messy middle. Not just the highlight reel, but the unfiltered reality, because no one should build alone.

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Avsnitt(103)

When You’re Thrown In, You Swim: How Amy Zalneraitis Scaled We Feed Raw into a Category Leader

When You’re Thrown In, You Swim: How Amy Zalneraitis Scaled We Feed Raw into a Category Leader

It started as a small kitchen operation, hand-delivering meals to local dog owners in the Texas heat. No fancy warehouse. No marketing team. No plan to take on the billion-dollar pet food industry.The...

4 Aug 20251h 5min

Accidentally on purpose: Starting a PR agency by trusting your gut with Liv Dellanno of Mystik PR

Accidentally on purpose: Starting a PR agency by trusting your gut with Liv Dellanno of Mystik PR

Most founders spend months trying to figure out how to “get press.” But when Liv Dellanno stumbled into PR, it wasn’t part of a polished business plan—it was a gut feeling, a TikTok following, and a G...

28 Juli 20251h 5min

The unexpected lessons entrepreneurship teaches us with Anya Cheng, Founder of Taelor Style

The unexpected lessons entrepreneurship teaches us with Anya Cheng, Founder of Taelor Style

Founders who leave an already successful career often surprise people.Why walk away from the comfort of a strong corporate trajectory? Why step into the unknown—into something most people shy away fro...

21 Juli 20251h 5min

When doing it alone stops working: hiring, modern leadership, and letting go with Emily Bronaugh

When doing it alone stops working: hiring, modern leadership, and letting go with Emily Bronaugh

As a founder, you’ll inevitably hit the point where you realize: you can’t do this alone.Maybe your customer base has outgrown you. Maybe you need expertise beyond your own. Either way, what comes aft...

14 Juli 20251h 1min

Branding Without the Bullsh*t: Stacy Thal on Storytelling, Strategy, and Saying What You Mean

Branding Without the Bullsh*t: Stacy Thal on Storytelling, Strategy, and Saying What You Mean

Stacy Thal is the kind of person you want in your corner—clear, grounded, and honest in a way that cuts through the noise. She’s built a career most people only dream about: writing for Francis Ford C...

2 Juli 20251h 7min

The Power of a Good Question: Kate Terentieva on Curiosity, Founder Fit, and Building Off the Record

The Power of a Good Question: Kate Terentieva on Curiosity, Founder Fit, and Building Off the Record

This episode is about the question that could change everything.I sit down with Kate Terentieva, the founder of Off the Record, a conversation card game that’s become a cult favorite among creatives, ...

30 Juni 20251h 7min

How to Build a Loyal Community When You’re Starting from Zero with Elina Panteleyeva, founder of Dood Woof

How to Build a Loyal Community When You’re Starting from Zero with Elina Panteleyeva, founder of Dood Woof

Every founder knows that community is important. But building one—from scratch, without funding, and without an already loyal group of Instagram followers—is easier said than done.Speaking from years ...

16 Juni 202537min

How Founders Can Use ChatGPT to Offload Low-Value Work and Focus on What Matters

How Founders Can Use ChatGPT to Offload Low-Value Work and Focus on What Matters

You’ve probably heard that ChatGPT can help you write an email or brainstorm ideas—but what if I could show you that it can do so much more?In this solo episode, I’m pulling back the curtain on how I ...

9 Juni 202516min

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