Mixed Signals from Semafor Media

Mixed Signals from Semafor Media

Every Friday media reporter Max Tani and Semafor Editor-in-Chief Ben Smith pull back the curtain on the most important stories about media, revealing why you see and hear what you see and hear. Mixed Signals from Semafor Media is supported by Think with Google.

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Avsnitt(110)

Ken Burns on the future of PBS, the new age of media, and why documentaries will outlast TikTok

Ken Burns on the future of PBS, the new age of media, and why documentaries will outlast TikTok

Ken Burns has been telling the story of America through his entire career with genre-defining documentaries on the Civil War, the Vietnam War, and now the American Revolution. This week, Ben and Max b...

31 Okt 202544min

The inside story of Sydney Sweeney's 'Great Jeans' — and why American Eagle ignored crisis comms

The inside story of Sydney Sweeney's 'Great Jeans' — and why American Eagle ignored crisis comms

American Eagle’s summer campaign with Sydney Sweeney blew up in ways no one could’ve imagined – but chief marketing officer, Craig Brommers, knew they were going to hit a cultural nerve. This week, Be...

24 Okt 202542min

Governor JB Pritzker on Chicago, ICE, and the information war with Trump’s White House

Governor JB Pritzker on Chicago, ICE, and the information war with Trump’s White House

Chicago is either a war zone quickly spiraling out of control, or a peaceful city under siege by an overreaching federal government. It all depends on who you ask — and which channel they watch. This ...

17 Okt 202549min

Alison Roman on cookbooks, food influencers, and the surprising way AI is changing her recipes

Alison Roman on cookbooks, food influencers, and the surprising way AI is changing her recipes

Alison Roman was one of digital media’s first food stars – she’s had recipes go viral since 2018 and an infamous ‘cancellation’ in 2020. Now, with her latest cookbook, Something From Nothing, she’s tr...

10 Okt 202549min

Blackbird Spyplane’s Jonah Weiner on Substack, resisting selling out, and Obama’s pants legacy

Blackbird Spyplane’s Jonah Weiner on Substack, resisting selling out, and Obama’s pants legacy

Blackbird Spyplane, a style and culture newsletter, launched in 2020 as one of the early adopters and success stories on Substack. This week, Ben and Max bring on co-author and longtime magazine journ...

3 Okt 202549min

Can MS survive without NBC? Inside CEO Mark Lazarus’ efforts to save cable’s great brands

Can MS survive without NBC? Inside CEO Mark Lazarus’ efforts to save cable’s great brands

MSNBC and 10 other television channels, from CNBC to Golf Channel, are splitting from NBC over the next several weeks to form a new digital-focused, publicly traded company called Versant. In his firs...

26 Sep 202554min

Malcolm Gladwell’s theories on podcasting, America, and Joe Rogan

Malcolm Gladwell’s theories on podcasting, America, and Joe Rogan

Malcolm Gladwell is a man of many theories – he’s made a career of it through his books and podcasts through Pushkin Industries. This week, Ben and Max bring on the author and Revisionist History host...

19 Sep 202554min

How AI is reshaping media, with Google’s VP of marketing, Josh Spanier

How AI is reshaping media, with Google’s VP of marketing, Josh Spanier

This week, a special episode featuring Josh Spanier, VP of marketing at Google, who you might recognize from our branded segments. In this sponsored episode, Ben asks Josh about how Google thinks abou...

12 Sep 202537min

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