Operators
In the world of ecommerce, a legendary text group is rumored to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The world’s biggest brands have denied its existence for years, until now. Four titans known as the “Operators” are leaking the secret contents in an effort to share its wealth of knowledge with people like you. Sean Frank (CEO, Ridge), Jason Panzer (President, HexClad), Mike Beckham (CEO, Simple Modern) & Matt Bertulli (Founder, Pela Case x Lomi).

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Avsnitt(192)

E054: TikTok and Cool Brands

E054: TikTok and Cool Brands

00:00 Government Bureaucracy and Productivity 07:05 Enforcement of Intellectual Property 14:37 The Speed of Government Action 30:45 The Impact on Brands and Creators 41:04 Innovative Brands: Malbon Go...

1 Maj 202452min

E053: Temu & Politics

E053: Temu & Politics

00:00 Introduction and Overview 08:10 The Impact of Taxes on Entrepreneurship 15:20 The Rapid Growth of Temu 33:18 Adding Value, Building Brands, and Operational Excellence in Ecommerce 41:02 Creating...

24 Apr 20241h 1min

E052: Connor Rolain: Marketing Tactics, Product Expansion, Creative Operations, Growth Team & More

E052: Connor Rolain: Marketing Tactics, Product Expansion, Creative Operations, Growth Team & More

00:00 Introduction 08:02 Transitioning from Agency to In-House 30:34 Unlocking New Levels of Growth 37:26 Expanding into Consumables and Higher-End Appliances 46:29 Segmenting Ad Sets for New Product ...

17 Apr 20241h 10min

E051: Workload Strategy, Personal Finance, Q1 Recap, Liquidity & More

E051: Workload Strategy, Personal Finance, Q1 Recap, Liquidity & More

00:00 Introduction and Overview 09:04 Personalized Investing 16:33 Growing your brand is hard 27:50 Managing Illiquid Assets 38:32 Employee Stock Ownership Plans (ESOPs) 50:31 Investing in Growth Befo...

10 Apr 20241h 17min

E050: Cody Plofker: Marketing Strategies, Meta Advertising, Maximising Contribution, International Market Expansion

E050: Cody Plofker: Marketing Strategies, Meta Advertising, Maximising Contribution, International Market Expansion

00:00 Introduction 03:09 Panzerism: Trust No One 04:06 Termination of Relationship with an Agency 07:53 Success, Failure, and Overvaluing Contributions 09:46 Building Trust and Hiring Practices 13:3...

3 Apr 20241h 2min

E049: Connor from Ridge: Artificial Newness, Channel Activation, Content Planning, Pricing Strategy

E049: Connor from Ridge: Artificial Newness, Channel Activation, Content Planning, Pricing Strategy

02:00 Preparing for Father's Day 07:14 Content Planning and Pricing Strategy 11:11 Media Mix and Channel Activation 29:45 Channel Diversification and Crop Rotation 32:39 Initial Wins and Marketing Str...

27 Mars 20241h

E048: Roman Khan: Buying and Growing DTC Companies

E048: Roman Khan: Buying and Growing DTC Companies

00:00 Introduction and Background to Roman 06:05 Roman's Journey and Current Ventures 10:14 Lessons from Rocket Internet 13:29 Communication Platforms and Future Plans 24:32 The Importance of Supply C...

20 Mars 20241h 5min

E047: DTC Hardships, Amazon Fees, Klaviyo Agency Move & More

E047: DTC Hardships, Amazon Fees, Klaviyo Agency Move & More

00:00 Introduction and Market Update 07:39 D2C Apocalypse: Meta Issues 33:02 The Challenges of Being an Amazon Seller 34:21 The Importance of a Differentiated Value Proposition 35:07 The Evolution of ...

13 Mars 20241h 3min

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