Perpetual Traffic

Perpetual Traffic

Perpetual Traffic is a weekly podcast for CMOs, marketing directors, and business owners who want to master paid advertising, scale their businesses profitably and stay one step ahead of the shifting paid advertising landscape of today. Hosted by Ralph Burns (CEO of Tier 11, managing $200M+ in ad spend), the show covers digital marketing strategy, paid traffic optimization, and performance marketing, featuring expert interviews, case studies, and actionable campaign breakdowns. If you’re tired of wasting ad spend on campaigns that don’t convert, struggling to prove marketing ROI to executives, or overwhelmed by constantly changing platform algorithms and marketing tactics that promise results but deliver disappointment you’re in the right place. This show will give you the proven strategies from agencies managing millions in ad spend, behind-the-scenes campaign optimizations that actually work, and expert insights on marketing metrics that matter for real business growth. From Meta Ads and Google optimization to landing page conversion tactics and marketing attribution, each episode delivers actionable strategies you can implement immediately to improve your ROAS and scale your marketing efforts. Get all the free episode resources at perpetualtraffic.com 13+ million downloads | 700+ episodes | Weekly since 2015

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Avsnitt(500)

Meta Andromeda 'Ice Cream Strategy' - Stop Killing Your Best Flavors!

Meta Andromeda 'Ice Cream Strategy' - Stop Killing Your Best Flavors!

Partner with our Meta ads experts: https://www.tiereleven.com/apply Are your ads “good enough” but still not getting anyone to fall in love? If your creative looks like vanilla ice cream, you’re proba...

3 Mars 33min

How We Made a Personal Injury Law Firm $55.2M with Oli Liboy

How We Made a Personal Injury Law Firm $55.2M with Oli Liboy

Relying solely on Google ads to drive leads is risky. Our team can help you balance Meta and Google ads to lower costs and boost conversions. Partner with our marketing experts today: https://www.tier...

27 Feb 51min

How We Turned $25K into $184M in Personal Injury Settlements

How We Turned $25K into $184M in Personal Injury Settlements

The right digital marketing strategy can turn high-cost clicks into millions in revenue. We want to help your business achieve this and more!Partner with our marketing experts today: https://www.tiere...

24 Feb 28min

How We Made a Personal Injury Law Firm $55.2M (Case Study)

How We Made a Personal Injury Law Firm $55.2M (Case Study)

You can scale your business fast with the right digital marketing partners and strategy.Partner with our Meta ads experts: https://www.tiereleven.com/apply Are you still betting your entire growth pl...

20 Feb 49min

From $5M to $32M in 2 Years [Premium eCommerce Case Study]

From $5M to $32M in 2 Years [Premium eCommerce Case Study]

Stop settling for slow revenue growth! You can scale your business fast with the right digital marketing partners and strategy.Partner with our Meta ads experts: https://www.tiereleven.com/applyWhy do...

17 Feb 34min

2 Big Reasons Why Meta Isn’t Optimizing for Sales Anymore

2 Big Reasons Why Meta Isn’t Optimizing for Sales Anymore

If you’re still measuring success by direct conversions alone, you could be missing the bigger picture in your campaigns. Meta is shifting its focus, and if you're not adapting, your business will be ...

13 Feb 40min

Are You STILL Using Outdated Meta Andromeda Ad Strategies?

Are You STILL Using Outdated Meta Andromeda Ad Strategies?

Apply to Work With Tier 11: https://www.tiereleven.com/apply-nowIf your campaigns aren’t scaling as you'd like and CPMs keep rising, it’s time to refresh your social media marketing strategy. In today...

10 Feb 39min

How to Create a 'Moat' Around Your Company/Department Like Meta

How to Create a 'Moat' Around Your Company/Department Like Meta

Are you hesitant to invest in your team, fearing they might leave after you put in all that time and money? What if the real risk is in not investing, and they stay? Low-performing and uninspired. In ...

6 Feb 56min

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