Sounds Profitable

Sounds Profitable

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

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Avsnitt(988)

Thrumm Brings the 🎵, Auto Ads Up in AU, & More

Thrumm Brings the 🎵, Auto Ads Up in AU, & More

Here's what you need to know for today in the business of podcasting: Thrumm launches at Podcast Movement, Kristin Myers joins Sounds Profitable, and Alex Cooper signs new deal with SXM.Find links to ...

20 Aug 20243min

Premium Ad-Supported Podcasting, FTC Fights Fake Followers, & More

Premium Ad-Supported Podcasting, FTC Fights Fake Followers, & More

Here's what you need to know for today in the business of podcasting: new FTC regulations hit influencers, Apple podcasts launches on the web, and why Google ads are showing up on X.Find links to ever...

19 Aug 20245min

Apple's Distraction Control, GARM Disbands Over X, & More

Apple's Distraction Control, GARM Disbands Over X, & More

Here's what you need to know for this week in the business of podcasting: the danger of rising podload, GARM's gone, and podcasting in the fourth estate.Find links to every article mentioned and the f...

16 Aug 20249min

Precarious Podcast Ad Load, Audio Streamers📈 YoY, & More

Precarious Podcast Ad Load, Audio Streamers📈 YoY, & More

Here's what you need to know for today in the business of podcasting: Chartable outages, the danger of rising podload, and the White House's first creator conference. Find links to every article menti...

15 Aug 20244min

SAG-AFTRA 🤖 Voice Deal, Spotify Changing in EU iOS, & More

SAG-AFTRA 🤖 Voice Deal, Spotify Changing in EU iOS, & More

Here's what you need to know for today in the business of podcasting: Spotify can display EU pricing, a new AI voice deal, and breaking down influencer marketing.Find links to every article mentioned ...

14 Aug 20244min

Where Will We Get Our News?

Where Will We Get Our News?

A look at the precarious position of news publishers, and how podcasting can fit into propping up the Fourth Estate. Written and narrated by Tom Webster Audio edited by Newton Schottelkotte Hosted by ...

14 Aug 20247min

Legislating Kidfluencers, Prepping for Ho-Ho-Holiday Shopping, & More

Legislating Kidfluencers, Prepping for Ho-Ho-Holiday Shopping, & More

Here's what you need to know for today in the business of podcasting: getting ready for holiday shopping, a peek at the Podscribe performance benchmark for Q2, and youth labor laws.Find links to every...

13 Aug 20244min

Podcasts Challenge 📺 Attention, GARM's Gone, & More

Podcasts Challenge 📺 Attention, GARM's Gone, & More

Here's what you need to know for today in the business of podcasting: a SLAPP lawsuit backfires, the Paralympics get special attention, and Apple's new web cleanup tool.Find links to every article men...

12 Aug 20245min

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