Spikes Excitement Talks

Spikes Excitement Talks

“Spikes Excitement Talks” is an engaging podcast hosted by Gordon Euchler, co-founder of Spikes, featuring some of the most famous figures from the world of marketing and branding. Each episode welcomes guests who share their professional journeys and delve into what personally and professionally excites them. From notable studio heads to leading minds in top advertising agencies, listeners gain an intimate look at the passions driving these industry leaders.

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Spikes Excitement Talk #139 with Matt Kerbel

Spikes Excitement Talk #139 with Matt Kerbel

In this episode, Dave sits down with Matt Kerbel, Global Brand Strategist and Marketing Leader at Turo. With nearly two decades of experience across challenger brands like Lyft, Call of Duty, MeUndies...

14 Jan 40min

Spikes Excitement Talk #138 with Rob Edwards

Spikes Excitement Talk #138 with Rob Edwards

In this episode, Gordon Euchler hosts Rob Edwards, Head of Media Digital at Arla Foods, shares his journey from local press to leading brand media, reflecting on the power of creativity, personality, ...

7 Jan 23min

Spikes Excitement Talk #137 with Alexander Shmelkov

Spikes Excitement Talk #137 with Alexander Shmelkov

In this episode, Gordon Euchler sits down with Alexander Shmelkov, Director of Consumer & Brand Insight at IKEA, to talk about what it really takes to evolve a global brand tracker. Alex shares his jo...

7 Jan 26min

Spikes Excitement Talk #136 with Elle McCarthy

Spikes Excitement Talk #136 with Elle McCarthy

In this episode, Sandra Peat sits down with Elle McCarthy to explore a career defined by transformation. From her early days in advertising to senior leadership roles at EA and the Ford Motor Company,...

7 Jan 30min

Spikes Excitement Talk #135 with Richard De Villa

Spikes Excitement Talk #135 with Richard De Villa

In this episode, Sandra Peat is joined by Richard De Villa, Marketing Director for the UK, Ireland and Nordics at Club Med. Richard shares his journey through the travel industry—from destination mark...

5 Jan 18min

Spikes Excitement Talk #134 with Lucas Bergmans

Spikes Excitement Talk #134 with Lucas Bergmans

In this episode, Sandra Peat is joined by Lucas Bergmans, Global Marketing Director at Wise, to explore a career that spans FMCG giants, challenger brands, startups, and fintech. Lucas shares how he m...

28 Dec 202522min

Spikes Excitement Talk #133 with Allyson Witherspoon

Spikes Excitement Talk #133 with Allyson Witherspoon

In this episode, Gordon Euchler sits down with special guest Allyson Witherspoon, CMO and Global Brand Advisor at Nissan Motor Corporation, to talk about leadership, brand transformation, and the powe...

28 Dec 202521min

Spikes Excitement Talk #132 with Zsuzsanna Szak

Spikes Excitement Talk #132 with Zsuzsanna Szak

In this episode, Gordon Euchler speaks with Zsuzsanna Szak, Global Category Director at Henkel, about building a global FMCG career driven by curiosity, ownership, and people-centric leadership.Zsuzsa...

20 Dec 202523min

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