Sponsor Talk

Sponsor Talk

Covering the stories behind the $70 billion dollar sponsorship industry. Co-hosted by Avish Sood & Jason Smith, the Sponsor Talk podcast takes you into the journeys of some of the leading marketing executives investing in industries such as sports, arts, music and film, while getting their perspective on where the growing industry is headed.

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Brette Sadler | Head of Corporate Partnerships, MGM Resorts

Brette Sadler | Head of Corporate Partnerships, MGM Resorts

Today’s episode is with Brette Sadler, a graduate of the University of Miami who entered professional sports with the then expansion team Florida Panthers. After spending 12 years with the Panthers, B...

20 Nov 202043min

Matt Kobach | Director of Content Marketing, Fast

Matt Kobach | Director of Content Marketing, Fast

Today’s conversation is with Matt Kobach, the director of Content Marketing at Fast, the world’s first one click online checkout.  If you think that his name sounds familiar, it’s probably cause you f...

10 Nov 202057min

Ari Mark | Head of Partnership Development, The Drone Racing League

Ari Mark | Head of Partnership Development, The Drone Racing League

We sat down with Ari Mark. who is the Senior Vice President and Head of Partnership Development at The Drone Racing League (DRL), the global, professional drone racing property. He joined DRL recently...

9 Sep 202038min

Heidi Dettmer (VP, Marketing) and Jeff Webster (VP, Partnerships) at Seattle Kraken

Heidi Dettmer (VP, Marketing) and Jeff Webster (VP, Partnerships) at Seattle Kraken

In this episode, we sit down with some of the minds behind one of the biggest team and brand launches in recent sports history - the Seattle Kraken. Heidi Dettmer (Vice President, Marketing) shares in...

25 Aug 202044min

Leah MacNab | Managing Director, NBA Canada

Leah MacNab | Managing Director, NBA Canada

As we get ready for the NBA Playoffs to begin, our latest episode of Sponsor Talk is from a conversation with Leah MacNab (Managing Director, NBA Canada).Leah breaks down how the NBA is testing innova...

18 Aug 202026min

Matt Bruhn (President & GM) and Luke Atkinson (CMO) of Pabst Brewing Co.

Matt Bruhn (President & GM) and Luke Atkinson (CMO) of Pabst Brewing Co.

In our latest episode, our host Avish Sood chats with Matt Bruhn (President & GM) and Luke Atkinson (Chief Marketing Officer) of Pabst Brewing Co. to learn about the impact of the pandemic on the beve...

14 Juli 202035min

Dan Migala | Co-Founder & Chief Innovation Officer, 4FRONT

Dan Migala | Co-Founder & Chief Innovation Officer, 4FRONT

Prior to co-founding 4FRONT, Dan Migala was the Vice President of Creative Partnerships for the San Diego Padres, a Columnist for Sports Business Journal, and Director of Internet Services for the Chi...

7 Juli 202056min

Tyrrell Schmidt | Global Brand & Customer Experience Officer, TD Bank

Tyrrell Schmidt | Global Brand & Customer Experience Officer, TD Bank

As part of our #SponsorshipConnect event series, we hosted Tyrrell Schmidt (Global Brand & Customer Experience Officer, TD Bank) to learn about how the global banking giant is bringing their brand pur...

2 Juli 202028min

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