Renegotiating RFPs: Strategies Cleaning Companies Need to Maximize Profitability
If you own, operate, or manage a cleaning company, you value those occasions when a prospective client reaches out to you and asks for a bid or quote for your services. How you respond to a request fo...
3 Jan 20248min
Infestation Facts About Bat Bugs in Homes and Commercial Buildings
Bat bugs are similar to bed bugs but differ in how they enter and infest structures. While bed bugs can infest a home or commercial building, such as a hotel, by attaching to people, hiding in luggage...
29 Dec 202311min
Get Your Year in Gear
With a new year comes new ideas, and an honest reflection of how business has been in 2023 can help plan what is in store for you in 2024. In this episode of Straight Talk!, Dean Mercado, the CEO of O...
28 Dec 202319min
Nearbound Marketing: A Solution for Ongoing Sales Challenges
In the world of marketing, timing is everything. To get the best results, you need a plan. Most are familiar with outbound and inbound marketing strategies, but a relatively newer strategy is "nearbou...
27 Dec 20237min
Sustainability Reporting: A CARFAX for the Cleaning Industry
Sustainability reporting is a powerful tool used by those who are looking to do business with an organization, and a strong comparison can be made to how one might read and use a CARFAX report. In thi...
14 Dec 20238min
Differentiate and Win: 3 Strategies to Thrive in 2024
Setting up a business to succeed in 2024 requires a forward-thinking and adaptable approach. In this episode of Straight Talk!, Dean Mercado, the CEO of Online Marketing Muscle, shares three specific ...
13 Dec 202314min
Empowering Students and Building Bright Futures: MSD of Decatur Township Student Custodial Program
The MSD of Decatur Township Student Custodial Program is a shining example of how education can extend beyond textbooks and classrooms. It's about nurturing potential, instilling responsibility, and p...
11 Dec 202313min
Lead Generation Management Best Practices
If you are in business and value leads that generate revenue, you want a lead-generation management system that works. Because a lead is one thing, but managing that lead to get the maximum value is a...
8 Dec 20238min
