Tech for Non-Techies

Tech for Non-Techies

This podcast is for non-technical founders and established small-to-mid-size business owners who want to launch an app or add a tech-enabled offering—without learning to code. Each episode breaks down product strategy, scoping, hiring and managing developers, and applied AI for real business outcomes (not VC theatre). Expect step-by-step playbooks, case studies, and jargon-free conversations that help you turn ideas into revenue-generating digital products. Hosted by Sophia, an entrepreneur and educator whose programs have been featured in Harvard Business Review and delivered at Oxford University, London Business School, and Chicago Booth. Her work is trusted by the government of Bahrain, Constellation Brands, and the Royal Bank of Canada, and her flagship approach—Tech for Non-Technical Founders—has helped hundreds of entrepreneurs and executives move from concept to scalable product. You'll learn how to: -Validate demand and shape a winning product brief -Budget, timeline, and de-risk builds you'll actually ship -Hire, brief, and manage developers and vendors with confidence -Use AI to speed research, prototyping, and growth -Launch, iterate, and measure ROI—without the buzzwords FOLLOW if you want clear, actionable guidance to build real tech value—minus the code and the hype.

Avsnitt(302)

78. How to review your year with UX Designer Sang Valte

78. How to review your year with UX Designer Sang Valte

"Follow effective action with quiet reflection. From the quiet reflection will come even more effective action" - Peter Drucker. As 2021 comes to a close, it's useful to reflect on what worked, what ...

21 Dec 202131min

77. Avoid these mistakes if you want to break into tech

77. Avoid these mistakes if you want to break into tech

Did you know that 54% of all jobs in tech companies are non-technical, according to research by Glassdoor. This means there is plenty of opportunity for non-techies who want to transition into the wor...

15 Dec 202112min

76. From offline business owner to tech entrepreneur

76. From offline business owner to tech entrepreneur

Creating a successful business is a huge feat, but even founders with profitable exits struggle when they first break into tech. Bryan Clayton co-founded Greenpal, the Airbnb for lawn mowing, after he...

8 Dec 202124min

75. Do this before hiring developers

75. Do this before hiring developers

Money isn't enough to hire the best product teams. If you want to hire great people to build your product, you need to convince them that your vision has potential. To do this, techies and non-techies...

1 Dec 202113min

74. How I got to the top in tech

74. How I got to the top in tech

Jennifer Byrne studied Psychology at university and went on to become the Chief Technology Officer of Microsoft US. Listen to this episode to learn how this liberal arts graduate transitioned into tec...

24 Nov 202142min

73. How I transitioned into a career in tech

73. How I transitioned into a career in tech

Lots of smart people want to transition into careers in tech, but don't know how to get started. If that sounds like you, then listen to how Alexandra Soroko went from finance to tech leadership. Toda...

17 Nov 202130min

72. Break into tech: three examples of successful career transitions

72. Break into tech: three examples of successful career transitions

The number of technology oriented jobs is predicted to rise to 190 million in 2025, according to Microsoft. But, if you're a non-techie, how do you get in on that? In this episode, you'll hear how thr...

10 Nov 202116min

71. Why Uber competes with Tinder and with Chocolate

71. Why Uber competes with Tinder and with Chocolate

Consumer facing tech businesses like Uber aren't just competing with other firms that provide a similar service. They're competing with everything that vies for your attention. This is why B2C tech bu...

3 Nov 202113min

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