The Affiliate Marketing Podcast

The Affiliate Marketing Podcast

We’re on a quest to help the world do affiliate marketing better. Join your host, Lee-Ann Johnstone, Founder of Affiverse, and listen to her podcast series all about Affiliate and Performance Marketing. Learn from an array of digital marketing veterans, business entrepreneurs, SaaS product providers, and more to discover how digital and affiliate marketing are constantly changing. Hear how brands are building successful affiliate programs and driving consistent partner referrals and sales.

Subscribe to hear exactly what it takes to launch, scale, and grow a successful affiliate program in this fast-moving digital age.

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Avsnitt(302)

Awin's Adam Ross: Why Affiliate Still Wins! Two Decades Distilled in One Episode

Awin's Adam Ross: Why Affiliate Still Wins! Two Decades Distilled in One Episode

Why tracking everything your affiliates do matters more now than ever before (and what conversion protection tells us about lost revenue) If your affiliate program isn't tracking properly, you could...

12 Feb 32min

Beyond Discounts: Zilch Reveals What Actually Influences UK Purchases Today

Beyond Discounts: Zilch Reveals What Actually Influences UK Purchases Today

If you're running an affiliate program based purely on last-click attribution, you're missing the complete picture of how customers actually buy. Phil Thompson, Partnerships Manager at fintech publish...

5 Feb 24min

Conversations with a Pinnacle of the Affiliate Industry

Conversations with a Pinnacle of the Affiliate Industry

When Tricia Meyer's name was called as this year's Pinnacle Award winner at Affiliate Summit West, there was a moment of silence. Not because the room disagreed, but because Tricia herself didn't beli...

29 Jan 31min

Why Human Approaches to Building Affiliate Partnerships Still Work

Why Human Approaches to Building Affiliate Partnerships Still Work

The OG Publisher's Blueprint for Building Partnerships That Actually Last Your affiliate program has hundreds of approved publishers, but only a handful are actively promoting you. Sound familiar? Stu...

22 Jan 36min

The Great Affiliate Bypass: Understanding the Impact of AEO in 2026

The Great Affiliate Bypass: Understanding the Impact of AEO in 2026

Why Your Affiliate Program Might Be Losing Traffic Without You Realising It When 62% of AI citations reference affiliate sources but only 20% link to direct providers, something fundamental has shifte...

15 Jan 33min

Honey, We Have a Problem? Navigating the Affiliate Channel in 2026

Honey, We Have a Problem? Navigating the Affiliate Channel in 2026

Why Auto-Approving Affiliates in 2026 Is Like Leaving Your Front Door Wide Open If you're still auto-approving affiliate applications or letting every partner type into your program without a clear st...

8 Jan 33min

New Year, New Season: Affiliate Marketing Review and What's to Come

New Year, New Season: Affiliate Marketing Review and What's to Come

The Year Affiliate Marketing Proved Its Power While Rewriting All the Rules If you thought affiliate marketing was mature, predictable, or figured out, this year proved you spectacularly wrong. Lee-An...

1 Jan 33min

A Christmas Wrap-Up: The Conversations That Shaped This Season

A Christmas Wrap-Up: The Conversations That Shaped This Season

A Christmas Day Special Celebrating the Insights, Breakthroughs, and Bold Conversations That Defined Our Season Welcome to this very special Christmas Day edition of the Affiliate Marketing Podcast. T...

25 Dec 202536min

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