The Footballco Business Podcast

The Footballco Business Podcast

From clubs and brands to content creators this show features the most innovative people working in football, or soccer, media, brand and marketing.

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Avsnitt(110)

FIFA, PES, Sensible Soccer and More: The retro football video games that changed fans' relationship with the sport ft. Bitmap Books' Richard Moss

FIFA, PES, Sensible Soccer and More: The retro football video games that changed fans' relationship with the sport ft. Bitmap Books' Richard Moss

We're looking back at how video games have changed how fans engage with football and the titles that influenced the industry and our relationship with the sport. Our guest is Richard Moss, the author ...

4 Dec 202448min

Saudi Arabia FIFA World Cup 2034 - The role of the World Cup in marketing Saudi Arabia to the world with Hammad Albalawi, Head of the Saudi Arabian Football Federation FIFA World Cup 2034 bid unit

Saudi Arabia FIFA World Cup 2034 - The role of the World Cup in marketing Saudi Arabia to the world with Hammad Albalawi, Head of the Saudi Arabian Football Federation FIFA World Cup 2034 bid unit

On this show, we’re discussing Saudi Arabia’s bid to host the 2034 FIFA World Cup with Hammad Albalawi, Head of the Saudi Arabian Football Federation FIFA World Cup 2034 bid unit. With the Kingdom exp...

21 Nov 202436min

AC Milan: The New York Yankees and more - Inside AC Milan's fashion strategy with CMO Tania Moreno

AC Milan: The New York Yankees and more - Inside AC Milan's fashion strategy with CMO Tania Moreno

From the New York Yankees to Pleasures and Off-White - we speak to AC Milan's CMO, Tania Moreno, about the club's football and fashion strategy and what made Business of Fashion call AC Milan 'The foo...

6 Nov 202427min

Sports Pro: Vini Jr, Messi and more. Who are the most marketable footballers in the world?

Sports Pro: Vini Jr, Messi and more. Who are the most marketable footballers in the world?

On this show, we're joined by SportsPro's Ed Dixon and Sam Carp to examine SportsPro's latest 50 Most Marketable Athletes list, which ranks athletes from across the world and across sports. With a foc...

23 Okt 202452min

Creating winning club-owned podcasts with Sport Social's with Jim Salveson | Matt Tasker on creating Manchester United's first podcast

Creating winning club-owned podcasts with Sport Social's with Jim Salveson | Matt Tasker on creating Manchester United's first podcast

On this episode of the Footballco Business Podcast, we’re talking about club-run podcasts. Alex is joined by Jim Salveson, director of sport at Sport Social, Europe’s largest dedicated sports podcast ...

9 Okt 202444min

Unilever and Rexona's Women's Football Strategy - Breaking barriers in women's football partnerships with global brand director, Emily Heath

Unilever and Rexona's Women's Football Strategy - Breaking barriers in women's football partnerships with global brand director, Emily Heath

Our guest on this show is Emily Heath, global brand director for Rexona at Unilever. Emily joined us to discuss Rexona's work in women’s football, from their Breaking Limits program and barriers faced...

26 Sep 202431min

Google's Kate Johnson on Google's women's football strategy, lessons from the Olympics and inspiring women in sport

Google's Kate Johnson on Google's women's football strategy, lessons from the Olympics and inspiring women in sport

As Director of Global Sports, Media, and Entertainment Marketing for Google, Kate Johnson is one of the most influential people in sports marketing. On this show, she discusses Google's women's footba...

18 Sep 202433min

FC Juarez - Managing and marketing a club in one of the most dangerous cities in the world with club president Luis Rodriguez

FC Juarez - Managing and marketing a club in one of the most dangerous cities in the world with club president Luis Rodriguez

Sitting on the US and Mexico border, Juarez is regarded by some as the most dangerous place in the world. On this episode, we're speaking with the president of FC Juarez, Luis Rodriguez, about the rea...

29 Aug 202432min

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