Behind the Scenes of World Cup 2026: How Atlanta Plans to Shine on the Global Stage
On this episode of the Layover Live podcast, Kristin Delahunt, vice president of destination services at the Atlanta CVB, explores how the city is preparing to welcome thousands of visitors for the FI...
20 Nov 202534min
United for Impact: How Destinations Collaborate to Host Major Events
On this episode of the Layover Live, Josh Albrecht from Visit Milwaukee and Nick Meisner from Discover Green Bay as they share the inside story of how state tourism organizations can team up to pull o...
6 Nov 202551min
Rethinking Success: New KPIs, AI Shifts & the Future of Destination Marketing
On this episode of the Layover Live podcast, hosts Cayleigh Tomlinson and JenAnn Haggerty dive into the evolving world of destination marketing metrics with two powerhouse guests: Andrea Robyns, marke...
17 Okt 202549min
Resilience in Tourism: Lessons From the Past, Strategies for the Future
After months of planning, the Layover Live podcast has returned with a fresh format and a powerful first episode focused on one of the most pressing topics in our industry: resilience. In this premier...
17 Okt 202544min
Essential AI Skills for Savvy Destination Marketers
Artificial intelligence (AI) is already impacting destination marketers ... and it’s here to stay. Are you ready? Join this tactical episode of the Layover Live podcast for practical tips and tools yo...
19 Nov 202425min
Bold or Busted? Revisiting Digital Marketing Predictions for 2024
Digital marketing is constantly evolving … are you on top of the trends? On this episode of the Layover Live, we’re revisiting our pre-year predictions of the trends in tactics, strategies, and techno...
26 Sep 202422min
Digital maturity decoded: how destination marketers can navigate an ever-evolving landscape
Destination marketing is rapidly changing as technology and traveler behavior evolve. How can destination marketing organizations keep up with the endless emergence of new platforms, investments, and ...
27 Juni 202421min
Beyond Cookies: Why Destinations Must Ditch Third-Party Reliance | The Layover Live Episode 211
Despite Google’s plans to sunset cookies in 2024, many marketers are still over-reliant on (or even planning to grow their investment in) third-party cookie-based strategies. With Google’s latest dela...
16 Maj 202421min
