MadTech Daily: AI Race Intensifies as Anthropic Eyes IPO; Google Tests AI Overviews Merged with AI Mode; Eventbrite Acquired by Bending Spoons
On today’s MadTech Daily, we cover Anthropic hiring IPO counsel in its race against OpenAI, Mistral unveiling new AI models, as well as Sam Altaman declaring ‘code red’. We also discuss Google testing...
4 Dec 20251min
MadTech Daily: Omnicom Announces Major Overhaul; Havas Buys Unnest; Retailers See 830% Jump in Traffic from Gen AI
In today’s MadTech Daily, we look at Omnicom announcing a major overhaul with new leadership and job cuts, Havas buying Unnest to boost data services, and retailers seeing an 830% jump in traffic from...
3 Dec 20252min
MadTech Daily: Publishers Take Legal Action Against Zuckerberg Over Scam Ads; US Black Friday Sales Hit Record; Ad Net Zero Adds AI Usage Measurement to Carbon Calculator
In today’s MadTech Daily, we cover publishers taking legal action against Meta over its serving of scam ads as well as the impact of this year’s Black Friday, with record online sales in the US while ...
2 Dec 20252min
MadTech Daily: OOH Industry Reports 4.4% Growth; Streamer Content Quotas Become Law in Australia
In today’s MadTech Daily, we discuss the out-of-home advertising (OOH) industry reporting 4.4% growth in Q3, Australia making streamer content quotas law, and China’s AI governance framework winning b...
1 Dec 20251min
OAAA's Anna Bager on the Programmatic OOH Transparency Pledge and Omnicon's IPG Acquisition
In this episode of the MadTech podcast, Anna Bager, CEO of the Out of Home Advertising Association of America (OAAA), joins ExchangeWire head of marketing Grainne Reid and COO Lindsay Rowntree to disc...
28 Nov 202539min
MadTech Daily: European Parliament Urges a Social Media Ban for Under-16s; The Observer Debuts a New Digital Subscription Service
In today’s MadTech Daily, we look at the European Parliament urging a social media ban for under-16s, the Observer debuting a new digital subscription service, and news ad performance leading the indu...
28 Nov 20252min
MadTech Daily: Walmart Explores Ads for Sparky AI; Warner Settles With AI Music Firm; YouTube trials new feed control features
In today’s MadTech Daily, we cover Walmart exploring ads for its Sparky AI shopping agent, Warner Music Group settling with an AI music firm and launching a joint venture, and YouTube trialing new fee...
27 Nov 20251min
MadTech Daily: US Senators Push Meta Scam Ad Probe; ChatGPT Adds Shopping Research Tool; Alibaba Tops Revenue Forecasts
In today’s MadTech Daily, we look at US senators pushing a probe into Facebook and Instagram scam ads, ChatGPT adding a new shopping research tool, and Alibaba topping revenue forecasts driven by inst...
26 Nov 20252min
