480 MKTG STINX by Bob Hoffman
MKTG STINX by Bob Hoffman ABOUT THE BOOK: From the Author – "There have been thousands of books and articles extolling the virtues of marketing and advertising. But I don't think there has ever been o...
22 Mars 20241h 8min
479 The Brand Benefits Playbook by Allen Weiss
The Brand Benefits Playbook: Why Customers Aren't Buying What You're Selling--And What to Do About It by Allen Weiss and Debbie MacInnis ABOUT THE BOOK: From two of the world's leading experts on bran...
15 Mars 20241h 8min
478 Organic Social Media by Jenny Li Fowler
Organic Social Media: How to Build Flourishing Online Communities by Jenny Li Fowler ABOUT THE BOOK: Organizations and institutions focused on community building have a built-in group of ambassadors w...
8 Mars 20241h 24min
477 Social Media Strategy by Julie Atherton
Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton ABOUT THE BOOK: Social media marketing is no longer optional. This book unpacks the winnin...
1 Mars 20241h 30min
476 The Perfect Story by Karen Eber
The Perfect Story: How to Tell Stories that Inform, Influence, and Inspire by Karen Eber ABOUT THE BOOK: Learn how to take any story and make it perfect—from storytelling expert Karen Eber, whose popu...
23 Feb 20241h 6min
475 Second Skin by Jason Miller
Second Skin: Tales and Truths from the Mosh Pit of Life by Jason Miller ABOUT THE BOOK: Second Skin is a raw and unfiltered memoir that thrusts you into the author's turbulent journey of self-discove...
16 Feb 20241h 13min
474 The AI Playbook by Eric Siegel
The AI Playbook: Mastering the Rare Art of Machine Learning Deployment by Eric Siegel ABOUT THE BOOK: In his bestselling first book, Eric Siegel explained how machine learning works. Now, in The AI P...
9 Feb 20241h 22min
473 The Sale Is In The Tale by John Livesay
The Sale Is In The Tale by John Livesay ABOUT THE BOOK: John Livesay, a keynote speaker and author of the business book Better Selling Through Storytelling, presents us with a business fable set in Au...
2 Feb 20241h
