The Marketing Book Podcast

The Marketing Book Podcast

Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.

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Avsnitt(579)

442 Do It! Selling by David Newman

442 Do It! Selling by David Newman

Do It! Selling: 77 Instant-Action Ideas to Land Better Clients, Bigger Deals, and Higher Fees by David Newman About the Book: This is the sales book you've been looking for. You're already working har...

30 Juni 20231h 28min

441 Breakout Brands by Jared Schrieber

441 Breakout Brands by Jared Schrieber

Breakout Brands: Why Some Brands Take Off...and Others Don't by Jared Schrieber About the Book: The Obstacles... If you're trying to grow a brand, you know firsthand that it can be a complex challeng...

23 Juni 20231h 26min

440 Seeing The How by Allen Adamson

440 Seeing The How by Allen Adamson

Seeing the How: Transforming What People Do, Not Buy, To Gain Market Advantage by Allen Adamson About the Book: Among today's most successful businesses are those that have significantly transformed o...

16 Juni 20231h 15min

439 The Smart Branding Book by Dan White

439 The Smart Branding Book by Dan White

The Smart Branding Book: How To Build A Profitable And Resilient Brand by Dan White About the Book: Most businesses today can readily access the required technology and talent to match competitors' in...

9 Juni 20231h 15min

438 The Frictionless Organization by Bill Price

438 The Frictionless Organization by Bill Price

The Frictionless Organization: Deliver Great Customer Experiences with Less Effort by Bill Price and David Jaffe About the Book: Learn how frictionless organizations cut costs, grow revenue, and crea...

2 Juni 20231h 18min

437 Email Marketing Rules by Chad White

437 Email Marketing Rules by Chad White

Email Marketing Rules: 184 Best Practices to Optimize the Subscriber Experience and Drive Business Success by Chad S. White About the Book: The most comprehensive email marketing book from the most p...

26 Maj 20231h 17min

436 The Future Normal by Rohit Bhargava

436 The Future Normal by Rohit Bhargava

The Future Normal: How We Will Live, Work and Thrive in the Next Decade by Rohit Bhargava and Henry Coutinho-Mason About the Book: This is a handbook for visionaries. Making outlandish predictions ab...

19 Maj 202348min

435 Entrepreneurial Marketing by Philip Kotler

435 Entrepreneurial Marketing by Philip Kotler

Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability by Philip Kotler, Hermawan Kartajaya, Den Huan Hooi, and Jacky Mussry About the Book: An eye-opening dis...

12 Maj 202356min

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