
Robot Rishi and the return of the Maybot
If you follow us on LinkedIn or TikTok you may have seen some posts containing examples of infamous interviews and the lessons you can learn from them. The ones shared so far include Robert Downey J...
8 Juni 20238min

Can brands learn anything from the This Morning crisis?
Most of us had probably given This Morning little thought before. After all, it’s on when we are working. But it has been hard to escape during the past few weeks of intense speculation, revelations a...
6 Juni 202310min

The hidden benefits of media training for CEOs and business leaders
We know you understand the main benefits of media training. It helps your spokespeople communicate with clarity and confidence, making the most of media opportunities and giving attention-grabbing int...
30 Maj 202311min

Speeding row creates car crash interviews
The phrase ‘car crash interview’ is often branded about on social media. There normally tends to be little merit to the description. But this week, the use of the phrase has been a little more apt. ...
25 Maj 20236min

What do journalists want from you?
Wouldn’t it be great to know what journalists want from your organisation and what you can give them to boost your chances of securing great coverage? Well, a new report does just that. Cision’s 2023 ...
22 Maj 20236min

Why confident CEOs still need Media Training
The benefits of media training are not always obvious to everyone. Something we often hear is that a CEO doesn't need media training. Why? Because 'they've done loads of interviews before', 'they've...
11 Maj 20239min

How the story of a ‘rewiggled’ river grabbed media attention.
Time and again during our media training courses, we encourage a huge breadth of clients to produce visual, relatable stories to inform audiences. Often the focus is more corporate and, potentially,...
5 Maj 20234min

Can a rebrand rebuild trust after a crisis?
How do you solve a problem like the CBI? The scandal-hit trade body, which represents 190,000 businesses, has been in full crisis mode since The Guardian reported claims of workplace misconduct, haras...
4 Maj 20238min



















