The MM+M Podcast

The MM+M Podcast

MM+M editors Marc Iskowitz and Larry Dobrow interview people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes released every Wednesday.

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Avsnitt(171)

Episode 84:  inThought Research's Dr. Leon Henderson-MacLennan

Episode 84: inThought Research's Dr. Leon Henderson-MacLennan

Is biopharma slowly cracking the code on Alzheimer’s disease? Leon Henderson-MacLellan, M.D., of inThought Research, joins Marc Iskowitz, editor-at-large for MM+M, to explain why January was a pivotal...

5 Feb 202122min

A sponsored MM+M podcast with GCI Health's Kristin Cahill

A sponsored MM+M podcast with GCI Health's Kristin Cahill

Cahill talks culture, clients and leadership succession amid a pandemic.

2 Feb 202125min

Episode 83: Johns Hopkins University's Matt Crane

Episode 83: Johns Hopkins University's Matt Crane

Matthew Crane, a second-year medical student at the Johns Hopkins University School of Medicine, joins Marc Iskowitz, editor-at-large for MM+M, to discuss his new research, which quantifies the phenom...

29 Jan 202115min

Being 'Patient': Make Marketing More Human

Being 'Patient': Make Marketing More Human

Imre Health's Kirsty Whelan and Ryan Jordan join Maryland Institute College of Art's Ellen Lupton and MM&M's Steve Madden to discuss the importance of design-thinking and empathy in healthcare marketi...

27 Jan 202137min

Episode 82: Publicis Health's Alexandra Von Plato

Episode 82: Publicis Health's Alexandra Von Plato

Publicis Health CEO Alexandra Von Plato debriefs with Marc Iskowitz, MM+M's editor-at-large, about a J.P. Morgan Healthcare Conference like no other.

21 Jan 202120min

Episode 81: Road to the 2021 Agency100 issue

Episode 81: Road to the 2021 Agency100 issue

Larry Dobrow, MM+M's executive editor, joins Marc Iskowitz, editor-at-large, for this special edition of the podcast sharing tips, FAQs and a sneak peek at what to expect as the 2021 Agency100 season ...

15 Jan 202123min

Episode 80: VMLY&R's Walter Geer III

Episode 80: VMLY&R's Walter Geer III

After the May death of George Floyd, companies dedicated millions of dollars toward inclusion efforts. Has there been enough momentum? Why are Black creatives still unicorns? Is CDO a legit role? VMLY...

7 Jan 202135min

Episode 79: The rise and fall of telehealth, and other meaningful healthcare trends of 2020

Episode 79: The rise and fall of telehealth, and other meaningful healthcare trends of 2020

A panel representing four of this industry’s sharpest minds recaps the most meaningful healthcare trends of 2020, from mental health’s move to the center of our well being to the rise and fall of tele...

21 Dec 202047min

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