The Negotiation

The Negotiation

Despite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists. The Negotiation is an interview show that showcases those hard-to-find success stories and chats with the incredible leaders behind them, teasing out the nuances and digging into the details that can make market growth in APAC a winning proposition.

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Avsnitt(272)

Joshua Eisenman | China's Asymmetric Global Advantage and Defining "Relational Power"

Joshua Eisenman | China's Asymmetric Global Advantage and Defining "Relational Power"

Today on The Negotiation, Todd speaks with Joshua Eisenman, an Associate Professor of Global Affairs at the University of Notre Dame and a senior fellow for China studies at the American Foreign Polic...

3 Apr 202037min

Sarah Weyman | The Impact of COVID-19 & Adjusting To The New Marketing Normal In China

Sarah Weyman | The Impact of COVID-19 & Adjusting To The New Marketing Normal In China

Today on The Negotiation, Todd speaks with Sarah Weyman, Chief Growth Officer at Dentsu Aegis Network. She discusses the impact of COVID-19 on Chinese businesses and the future of marketing as the who...

26 Mars 202037min

Ben Robinson | The Japanese Market - Shopify Success, Building Brand Loyalty & Consumer Trends

Ben Robinson | The Japanese Market - Shopify Success, Building Brand Loyalty & Consumer Trends

Today on The Negotiation, Todd speaks with Ben Robinson, Merchant Success Manager at Shopify Plus. He shares his experience working with a growing number of large Asia-Pacific brands on the ecommerce ...

19 Mars 202039min

Ann Lee | Myths & Misconceptions About China, Wall Street to Best Selling Author X2, & The Impact of COVID-19

Ann Lee | Myths & Misconceptions About China, Wall Street to Best Selling Author X2, & The Impact of COVID-19

Today on The Negotiation, Todd speaks with Ann Lee, author of What the U.S. Can Learn from China (2012) and Will China’s Economy Collapse? (2017). Having risen to fame for predicting the market crash ...

14 Mars 202042min

Marian Danko | Weathering The VC Winter, Why China Will Win The AI Race, & Second Tier Cities To Watch

Marian Danko | Weathering The VC Winter, Why China Will Win The AI Race, & Second Tier Cities To Watch

Today on The Negotiation, Todd speaks with Marian Danko, founder of the tech innovation platform weHustle; and TECOM, a conference for tech entrepreneurs. A native of Ukraine, Marian experienced cultu...

12 Mars 202031min

Scott Laprise | Communism, Guanxi, Innovation vs Adaptation, & Trying to Financially Analyze China

Scott Laprise | Communism, Guanxi, Innovation vs Adaptation, & Trying to Financially Analyze China

Today on The Negotiation, Scott Laprise discusses his transition from a career in diagnostic medicine to a financial analyst and researcher for emerging markets specifically within China.Scott conside...

6 Mars 202045min

Olivia Plotnick | All About WeChat - Mini-Programs, The Power of WOW, & Building Awareness vs. Building Relationships

Olivia Plotnick | All About WeChat - Mini-Programs, The Power of WOW, & Building Awareness vs. Building Relationships

Today on The Negotiation, Olivia Plotnick talks about her entry into China as an entrepreneur from the United States. She shares how she was able to grow WeChat accounts at a massive rate in a fast-pa...

4 Mars 202039min

Kevin Johannes Wörner | Helping Chinese Corporates Innovate, Mobile-First Mobile-Only Differences For B2C & B2B, and the Future of AI and Big Data Analytics

Kevin Johannes Wörner | Helping Chinese Corporates Innovate, Mobile-First Mobile-Only Differences For B2C & B2B, and the Future of AI and Big Data Analytics

Today on The Negotiation, Kevin Johannes Wörner discusses his background in venture capital and the startup space in China. The German-born entrepreneur developed an “appetite” for the Chinese market ...

26 Feb 202033min

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