The PR Breakdown with Molly McPherson

The PR Breakdown with Molly McPherson

Every mess has a move behind it. Crisis communication expert Molly McPherson takes apart the viral scandals, celebrity meltdowns, and corporate disasters dominating the headlines, showing you exactly where they went wrong so you never do. She's the historian of the moves, and once you can name the play, you can see it coming.

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Avsnitt(386)

100: My Love Letter To Communicators

100: My Love Letter To Communicators

This episode, my 100th, is my treatise for helping communicators do their job in the crazy age of media mayhem. For over two years I have been sharing my advice and experience from the front lines of ...

22 Sep 202016min

99: Learn How to Create a Memorable Quote

99: Learn How to Create a Memorable Quote

You know a memorable quote when you hear it. You see it published repeatedly or going viral on social media, you have a quote for the ages. We are weeks into a global pandemic and there are multiple h...

15 Sep 202020min

98: How to Be a Confident Public Speaker with Gina Razón

98: How to Be a Confident Public Speaker with Gina Razón

Given that an estimated 75% of people suffer from fear of public speaking, it is safe to assume that most people, when asked, would say that they want to become more confident in their public speaking...

8 Sep 202059min

97: 5 of the Best-Worst PR Excuses from the Week: The rhetoric behind the response

97: 5 of the Best-Worst PR Excuses from the Week: The rhetoric behind the response

*Jerry Seinfeld voice* What's the deal with all these lame excuses from people??!! The last weeks of August 2020 were far from sleepy and dull. From the DNC to the RNC; from Jerry Seinfeld to Jerry ...

1 Sep 202025min

96: How to Get People to Admire You (Without Being Obnoxious)

96: How to Get People to Admire You (Without Being Obnoxious)

Is it wrong to want to be admired? Of course not! It is natural human behavior to want people to view you in a positive light. This is neither narcissistic nor selfish behavior. It’s a healthy desir...

25 Aug 20207min

95: How to Politely Ask People to Wear a Mask

95: How to Politely Ask People to Wear a Mask

People are social beings who not only thrive on interactions with others but rely on it daily. Whether it’s a conversation with a friend, time with family or a business interaction, I think we can all...

18 Aug 202013min

94: How to Apologize During a PR Crisis: Why Ellen DeGeneres Kept Quiet (And Why You Shouldn't)

94: How to Apologize During a PR Crisis: Why Ellen DeGeneres Kept Quiet (And Why You Shouldn't)

A few weeks back, The Ellen Degeneres Show fell under heavy scrutiny for how it's treated its employees in the past. Reports came flying in about the working conditions that many employees have be...

11 Aug 202024min

93: Tell-Tale Signs Someone is Lying to You in Text or Email

93: Tell-Tale Signs Someone is Lying to You in Text or Email

As much of our communication nowadays shifts to remote platforms, we are having more conversations via text, email, instant message, and chat. Even if there is no personal interaction in communicatio...

4 Aug 202018min

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