The WARC Podcast
Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.

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Avsnitt(488)

WARC talks gaming: Unpacking opportunities for brands

WARC talks gaming: Unpacking opportunities for brands

This week WARC Strategy's Head of Content Lena Roland talks gaming with Oliver Feldwick, Head of Innovation at The&Partnership, and Colleen Nuffer, Senior Director of Integrated Planning at EA. They d...

29 Juni 202332min

WARC x Cannes Lions: Future of Strategy

WARC x Cannes Lions: Future of Strategy

Lena Roland hosts the fifth and final episode of WARC’s daily podcast from Cannes Lions 2023. Joyce Kigathi, head of strategy, creative and content at Havas Africa, shares her view on WARC’s Future of...

23 Juni 202336min

WARC x Cannes Lions: The triple opportunity of attention

WARC x Cannes Lions: The triple opportunity of attention

Amy Rodgers hosts the fourth of WARC's daily podcasts from Cannes Lions 2023. Alex Brownsell summarises the latest attention insights from the Festival, while Imaad Ahmed, Head of Advisory EMEA at WAR...

22 Juni 202338min

WARC x Cannes Lions: Culture of creative effectiveness

WARC x Cannes Lions: Culture of creative effectiveness

Alex Brownsell hosts the third of WARC's daily podcasts from Cannes Lions 2023. We hear about a brand new whitepaper on 'Culture of Creative Effectiveness' from WARC Insight Director Adi Kishore. R/GA...

21 Juni 202336min

WARC x Cannes Lions: The third age of effectiveness

WARC x Cannes Lions: The third age of effectiveness

Anna Hamill hosts the second of WARC’s daily podcasts from Cannes Lions 2023. We hear about a major new presentation from Les Binet, Dr Grace Kite and Tom Roach. Jocelyn Tse, Chief Strategy Officer fo...

20 Juni 202328min

WARC x Cannes Lions: The state of creativity, plus insights from WAFE

WARC x Cannes Lions: The state of creativity, plus insights from WAFE

The first of five daily episodes of the WARC Podcast from Cannes Lions 2023. David Tiltman, WARC's SVP Content, is joined by Effectiveness Partnership founding partner Gurdeep Puri to discuss new rese...

19 Juni 202332min

WARC x Cannes Lions: Creative Impact preview

WARC x Cannes Lions: Creative Impact preview

This week, SVP Content David Tiltman talks creative effectiveness with Jenni Middleton, SVP Content and Editor-in-chief at LIONS, and Jamie Peate of McCann Worldgroup. David, Jenni and Jamie, as well ...

15 Juni 202346min

WARC Talks: How retail media is disrupting marketing structures

WARC Talks: How retail media is disrupting marketing structures

This week, WARC’s Gregory Grudzinski and Lauren Livak, Director of the Digital Shelf Institute, unpack key themes and takeaways from WARC Digital Commerce’s latest report into organizational readiness...

8 Juni 202332min

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