
A Talk at Wieden+Kennedy London
Wieden+Kennedy is one of the largest, privately owned advertising agencies in the world. It was a great honor to speak in front of their London office and please believe me when I say that this was one of my best talks yet. For those that really want to see what my pulse is like when it comes to the advertising world, this is the talk you need to watch. So much insight and fire here. Love, love, love this one.
23 Jan 20171h 13min

A Conversation About Being An Immigrant
For those of you here that don't know, my family immigrated to the U.S. from Belarus when I was a young kid. The immigrant hustle is real and this talk will give the insight needed to understand what the struggle is like but also the advantages of being an immigrant. To me, being an immigrant is one of the fundamental reasons why I'm successful. Perspective is everything and this conversation definitely provides the perspective needed in order to make it, whether you're an immigrant or not.
22 Jan 201719min

A Meeting with a Young Fan
It's incredible to me that this young winner who's been recognized by the White House, the UN, and a number of other prestigious entities has been affected enough by my content and what I put out there to reach out and try to work for me. It's just so incredibly humbling and I hope that that vibe comes through in our discussion. We talk about his future, the importance of self-awareness in his upbringing, social entrepreneurship, and my advice for how he should approach his future. Love the energy coming from this kid.
21 Jan 20177min

An Interview for the CBT Automotive Conference
Love this one because it speaks to the heart of me, Mom & Pop businesses. As most of you know I come from a small family business out in Jersey. I understand the dynamics between needing to make every dollar stretch and the complications that come from working in a family business. In this talk we discuss meritocracy, proving yourself to others, coming up in a family business, and the power of social when it comes to selling local. For those out in Atlanta in early March, come out and see me: http://cbtconferenceandexpo.com/
20 Jan 201725min

Entrepreneurs are the New Rappers
It is INCREDIBLY difficult to build a successful consumer-facing app but we still live in a world where everyone thinks they can just start one. No matter what you're into in life, if you’re chasing the wrong things you’re going to lose. Period. You need to put your energy against the things that move you forward, not the things that are shiny in the moment. When I was starting my career, being an entrepreneur wasn’t cool. And sure it's cool now and I’m reaping the benefits but that doesn’t mean you can or should try and become an entrepreneur for those reasons.
18 Jan 20172min

An Interview About the State of the Advertising Industry
Here’s an interview I did where we discussed the decline of the print industry and how the companies in those spaces should navigate the obvious shift to digital. The thing is that it’s not just theory, it’s execution that matters. The issue we’re facing these days is that media companies that are selling print don’t have to put the same amount of effort or planning in print as they would in Facebook and it also doesn’t hurt that they’re reaping the benefits from higher margins. And don’t even get me started on the lack of metrics media companies are held to when pushing print campaigns … Listen for more on how the media industry is shifting and how legacy companies that don't adjust are going to die.
17 Jan 201713min

Audio Rant: How to Be Happy
Not everyone can be the #1 in their space and that’s OKAY. It all just needs to map back to what you want and what makes you happy. If Basketball is your passion but if you have no shot in being in the NBA, I can assure you’d be far happier making $80K doing something basketball-related than $150K doing something that’s not. Get it? When you get to do what you want to do and that makes you happy, you’ve won.
16 Jan 20174min

Mobile Talk at #SXSW with Bonin Bough
This was a heated conversation at SXSW between me and my main man, Bonin Bough, C-level exec and host of CNBC’s Cleveland Hustles with LeBron James. At this talk we discuss brands texting consumers, email newsletters, the importance of time, virtual currency, and personalization when it comes to branding. This one gets heated because we butt heads quite a bit but I’m a big believer in that everything needs to be debated and that’s why this one’s a winner.
15 Jan 201728min