#391: Why You Keep Struggling with Feast or Famine (and How to Fix It for Good)
6 Figure Creative2 Joulu 2025

#391: Why You Keep Struggling with Feast or Famine (and How to Fix It for Good)

I need to tell you something you probably don't want to hear. You don't have a marketing problem. You have a leads problem. Let me prove it to you: You're generating less than 5 new leads per month Some months you get 10 leads, some months you get 1 That's a 1000% variance from your best month to your worst Meanwhile, my business generates 1,974 leads per month on average Our variance from lowest to highest month? Only 30% See the difference? When you only have 1-10 leads coming in, you're basically starving. You take whatever clients you can get. You can't be picky. You can't raise your rates. And you're one bad month away from panic mode. The answer? Uncomfortably simple: You need more at-bats. More opportunities. More people in your pipeline who could potentially become clients. And the best way to fix that? Paid ads. In this week's episode, you'll learn: The real root cause of feast or famine for 95% of freelancers (and how to fix it for good) What a niche photography studio doing $50M/year knows that you don't The exact number of ad variations you should be testing (hint: it's 100X more than you think) Most freelancers aren’t “bad at sales” - they just don’t have enough leads coming in to make their business model work. Let’s fix that. For full show notes, visit https://6figurecreative.com/391

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#392: Paid Ads vs Organic Content: What Actually Works in 2026?

#392: Paid Ads vs Organic Content: What Actually Works in 2026?

You know what's wild? I had three of my coaches (Richie, Dennis, and Rob) on the podcast this week to settle the organic vs. paid ads debate once and for all. Combined, they've spent tens of million...

9 Joulu 202543min

#390: The 12 Freelance “Muscles” You’re Not Working Out

#390: The 12 Freelance “Muscles” You’re Not Working Out

Just because you're making money doesn't mean you're thriving as a freelancer. And if you're NOT making money? You're definitely not thriving. Here's what a thriving freelance business actually look...

25 Marras 202518min

#389: How To Give Yourself A Raise In 2026 (In 4 Steps)

#389: How To Give Yourself A Raise In 2026 (In 4 Steps)

You know that massive to-do list in your head? All those things you're "supposed" to do as a freelancer? New website. Social media content calendar. Cold outreach. Warm outreach. Lead magnets. Funne...

18 Marras 202531min

#388: The 5 Hidden Dangers That Can Wipe Out a 6-Figure Freelance Business

#388: The 5 Hidden Dangers That Can Wipe Out a 6-Figure Freelance Business

You can spend years building a wildly successful six-figure (or multi-six-figure) freelance business... Only to watch it crumble to dust. Not because you sucked at your craft. Not because you weren...

11 Marras 202533min

#387: How to Build a Portfolio That Attracts High-Paying Clients

#387: How to Build a Portfolio That Attracts High-Paying Clients

Most freelancers think: "The more work I show, the more clients I'll attract." But if you have a level 10 skillset working with level 5 clients… Your portfolio is gonna look level 6 at best. And it...

4 Marras 202529min

#386: The Goldilocks Pricing Rule for Freelancers (Not Too High, Not Too Low)

#386: The Goldilocks Pricing Rule for Freelancers (Not Too High, Not Too Low)

“Raise your gosh darn rates.” I literally have a podcast episode with this title. But that advice is not for everyone because raising your prices isn’t always the answer. Every freelancer has a “Go...

28 Loka 202534min

#385: Booked Solid? Here’s What Comes Next for (Some) Serious Creatives

#385: Booked Solid? Here’s What Comes Next for (Some) Serious Creatives

The vast majority of freelancers want one thing: more clients. But what if that’s not your biggest problem? What if you’re booked solid… And now the “good problem to have” is that you can’t ever ta...

21 Loka 202534min

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