What’s Working Now: Meta Andromeda Update, TikTok Shop Ads & Pornhub Ads?
Perpetual Traffic13 Touko 2025

What’s Working Now: Meta Andromeda Update, TikTok Shop Ads & Pornhub Ads?

Ralph and Lauren pull back the curtain on Meta’s latest Advantage+ transformation, powered by the underreported Andromeda algorithm. With Meta silently replacing manual campaign controls with full automation, the hosts dive into what this shift means for media buyers, business owners, and performance marketers. From breaking down Advantage+ Shopping's evolution to analyzing its strategic implications for ad spend and conversion optimization, Ralph and Lauren explain why understanding Meta’s AI is now mission-critical. If you're managing Meta ads in 2025, this episode is your wake-up call.

Chapters:

  • 00:00:00 – Dive Into the Chaos: Welcome to the Professional Traffic Podcast
  • 00:01:33 – The Truth About Meta’s Advantage+ and the Stealthy Andromeda Rollout
  • 00:03:17 – Hot Takes: Our Raw Reactions to Meta’s Automated Future
  • 00:05:28 – Meta’s $65 Billion Bet on AI—What It Really Means for Advertisers
  • 00:07:42 – Tariffs, Tension & Traffic: Why It’s Time to Diversify Beyond Meta
  • 00:11:41 – Beyond the Big Two: Alternative Ad Networks You Shouldn’t Ignore
  • 00:17:30 – Snapchat Isn’t Dead: Surprising Wins and What the Data Shows
  • 00:19:23 – TikTok’s Rise and the Platforms Quietly Dominating the Feed
  • 00:21:00 – Dollars and Downloads: The Platforms Driving Real Economic Growth
  • 00:21:09 – Threads is Blowing Up—Here’s What That Means for Marketers
  • 00:22:03 – Personalized Ads That Don’t Suck: Cracking the Relevance Code
  • 00:23:06 – Wait, Did We Just Say PornHub? The Untapped Traffic Opportunity
  • 00:24:15 – Can Threads Deliver Ad Results? Here’s the Smart Way to Find Out
  • 00:25:25 – TikTok’s Secret Superpower: B2B Lead Gen Done Right
  • 00:30:02 – Lead Quality Over Quantity: How to Actually Score Buyers
  • 00:31:07 – Mic Drop: Final Thoughts, Must-Know Takeaways, and Show Notes

LINKS AND RESOURCES:


Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://www.activecampaign.com/

www.AdRoll.com/PT

https://www.NEXTInsurance.com/perpetual

https://perpetualtraffic.com/advertise-with-us/

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(500)

What a Live CRO Audit Reveals That Your Design Agency Never Shows You

What a Live CRO Audit Reveals That Your Design Agency Never Shows You

Stop losing revenue after the click! Let’s find the leak before your next ad.Get your free CRO audit at: https://www.tiereleven.com/cro/serviceAre you optimizing your site based on what looks good or ...

26 Touko 43min

Stop Redesigning. Start Diagnosing. The CRO Method That Actually Works

Stop Redesigning. Start Diagnosing. The CRO Method That Actually Works

The conversion problem is not in your ad account. It's in the gaps between your ads, landing pages, data, and unit economics.Sign up for our free CRO audit and close the gaps today: https://www.tierel...

19 Touko 32min

Chick-fil-A's Secret to 15% Growth for 37 Years Straight

Chick-fil-A's Secret to 15% Growth for 37 Years Straight

What makes a brand legendary? You might think it’s all about your product or service. The truth is, it’s not about how good you think your stuff is but what your customers say about you. Legendary bra...

12 Touko 47min

How to Become a Supercommunicator (Ask These Questions)

How to Become a Supercommunicator (Ask These Questions)

Do you often feel like your conversations aren't going anywhere? Or that you’re not connecting as deeply as you'd like? It turns out, most of us are missing a key ingredient in our communication. We'r...

5 Touko 17min

Scaling Ads Is Killing Your Profit (Here’s the Fix That Works)

Scaling Ads Is Killing Your Profit (Here’s the Fix That Works)

Are you spending more on traffic than you’re actually making and calling that “growth”? Business owners often chase scale, obsess over ROAS, and completely miss the bigger picture. Most of them don’t ...

28 Huhti 19min

156% More App Subscribers in Six Months! Here’s How We Did It

156% More App Subscribers in Six Months! Here’s How We Did It

Download your free Tier 11’s nCAC calculator at: https://www.tiereleven.com/ncacHow do you acquire new customers without frustrating the ones you already have? It’s a delicate balance that’s harder th...

21 Huhti 20min

5 Missed Forecasts. Then One Budget Shift. Then 4 Straight Hits.

5 Missed Forecasts. Then One Budget Shift. Then 4 Straight Hits.

Are you scaling ad spend but getting worse results? If your ROAS looks amazing while your growth stalls, you might be optimizing for the wrong thing, and it’s costing you more than you think.In this e...

14 Huhti 53min

Stop Saying This on Sales Calls (It Hurts Your Deals)

Stop Saying This on Sales Calls (It Hurts Your Deals)

Apply for our free $10,000 audit of your digital strategy: https://www.tiereleven.com/audit Why do some prospects respect you while others walk all over you? When you feel like you’re chasing the sale...

7 Huhti 22min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
rss-rahapodi
mimmit-sijoittaa
psykopodiaa-podcast
rss-oivalluksia-rahasta-elamasta
leadcast
asuntoasiaa-paivakirjat
rss-set-for-life-sijoita-ja-vaurastu
rss-ainin-sekatoimisto
rss-viisas-raha-podi
ostan-asuntoja-podcast
oppimisen-psykologia
hyva-paha-johtaminen
vapauta-supervoimasi-podcast
rss-rahamania
rss-pariisilaiset
rss-kaupan-tila
rss-kohti-unelmia
rss-startup-ministerio
rss-bisneksen-pehmea-puoli