615: Stop Chasing Sexy Businesses - This Boring One Made Me $500M+ | David Royce

615: Stop Chasing Sexy Businesses - This Boring One Made Me $500M+ | David Royce

David Royce went from a broke college kid in a door-to-door pest control job to building and selling four service businesses for nine-figure exits by applying Silicon Valley systems to an unsexy blue-collar industry. In this interview, he breaks down exactly how he scaled Aptive Environmental to over $500M in revenue, created a training engine that produced top-1% sales performers, and built a culture that became a recruiting magnet in a commodity market. For founders interested in recurring revenue, service businesses, systems, or operational excellence, this episode is a blueprint for building a scalable, sellable company from scratch. What you’ll learn in this interview: • How David turned a “crappy summer job” into four nine-figure exits • The sales framework that took him from total failure to top 1% in one week • Why following your passion is overrated and unsexy industries create the biggest opportunities • The systemised sales engine and training playbook that scaled nationwide • How he built a white-collar culture inside a blue-collar business • Why paranoia is a competitive advantage and how to avoid the “screw-up phase” • How to structure a company for maximum exit value • The strategy behind selling three companies to the same buyer • How software, gamification, and AI supercharged efficiency and sales • What founders must understand about recurring revenue and private-equity rollups By the end of this episode, you’ll understand the exact principles David used to build scalable operations, dominate an overlooked market, and turn recurring revenue into generational wealth — giving you the roadmap to build a company buyers compete for. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠https://your.omnisend.com/foundr⁠⁠ to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠https://www.foundr.com/startdollartrial⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠ → Already have a store? Apply here → ⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠https://www.instagram.com/nathanchan⁠⁠ LinkedIn → ⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠ CONNECT WITH DAVID ROYCE LinkedIn → https://www.linkedin.com/in/david-royce-22539425/ Instagram → https://www.instagram.com/thedavidroyce/ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠https://bit.ly/2uyvzdt⁠⁠ Website → ⁠⁠https://www.foundr.com⁠⁠ Instagram → ⁠⁠https://www.instagram.com/foundr/⁠⁠ Facebook → ⁠⁠https://www.facebook.com/foundr⁠⁠ Twitter → ⁠⁠https://www.twitter.com/foundr⁠⁠ LinkedIn → ⁠⁠https://www.linkedin.com/company/foundr/⁠⁠ Podcast → ⁠⁠https://www.foundr.com/podcast

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423: Making Work Work for Humans with Oyster’s Tony Jamous

423: Making Work Work for Humans with Oyster’s Tony Jamous

After his first startup went public in 2016, Tony Jamous took time off to align what he does with what he believes in. In his previous company, Nexmo, he saw the power of distributed hiring worldwide and how it changed people’s lives. So in January of 2020, he started Oyster, a software company that helps make it possible for companies everywhere to hire people anywhere. The timing of Oyster was perfect, 2 months later, remote work changed forever. Oyster’s raised 230M in 2 years, and its network includes 100 nationalities distributed across 70 countries. The business grew 20x last year and is in the top 2% of all VC-backed companies in employee engagement.   Listen to Nathan and Tony discuss: Growing up during a civil war in Lebanon  What living in 10 different countries taught him about people Taking 10 flights to Casablanca to pay his first employee  Strategies for leading a global and remote business  The perfect timing of Oyster’s launch in 2020 The importance of risk management in decision making What he looks for in companies to invest into  And much more remote leadership advice…       Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

26 Elo 202247min

422: How to Put Your Audience First with Lauryn Evarts Bosstick and Michael Bosstick of The Skinny Confidential

422: How to Put Your Audience First with Lauryn Evarts Bosstick and Michael Bosstick of The Skinny Confidential

In 2011, Lauryn Evarts Bosstick was in college and looking for a community. When a sorority came knocking, Lauryn turned to blogging instead, asking herself the questions every entrepreneur asks: How can I create this and do it better? After 3 years of blogging 7 days a week, Lauryn built Skinny Confidential into a community and a full-time business.    Today, The Skinny Confidential brand garners more than 2 million monthly impressions, and the podcast currently boasts more than 90 million downloads. In addition, Lauryn, alongside her partner Michael, launched a podcast incubator called Dear Media, which focuses on women's voices and narratives.    Listen to Nathan discuss with Lauryn and Michael about: How Lauryn built a loyal following as a college student  The early days of podcasting and how it's evolved Launching the HIM & HER spinoff podcast Launching their first branded product  Strategies to focus on your core audience  Why they've never missed a bi-weekly show Lauryn's book The Skinny Confidential's Get the F*ck Out of the Sun Starting their podcast incubator and identifying talent  And much more media business advice…       Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

18 Elo 202252min

421: Why People Pay for Time Not Software with Rishi Mandal of Future

421: Why People Pay for Time Not Software with Rishi Mandal of Future

What's the secret to sustain healthy behaviors like exercise, diet, and stress management? Coaching.    Rishi Mandal discovered this while researching the challenges of America's health crisis. So, he started Future, an online coaching platform that connects everyday people to coaches to receive custom one-on-one health training. Since 2017, Rishi and his team have raised $120M in funding and built Future into the largest employer of coaches and trainers in America. Most importantly, they've garnered a retention rate unheard of in the health and exercise industry.    Listen to Nathan and Rishi discuss:  Why his childhood was all about inventing  Lessons from his first 2 businesses, Slide and Sosh  Getting the price point to work for Future Building the company in problem-solving phases  Why retention is the most critical factor for success  Why customers pay for people's time, not software The decision to vertically integrate with their coaches  And much more subscription business advice…     Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

10 Elo 202259min

420: Starting a Multi-Million Dollar Swimwear Movement with Erin Deering of Triangl

420: Starting a Multi-Million Dollar Swimwear Movement with Erin Deering of Triangl

In 2014, Erin Deering gifted Triangl swimwear to relatively unknown legacy celebrities Hailey Bieber ( Baldwin) and Bella Hadid. Their friend, Kendall Jenner, loved the products and reached out to Erin directly to get Triangl samples. Then Jenner posted on Instagram and tagged Triangl–that’s when everything went mad.    But the success of Triangl didn’t come from just celebrity endorsements. It came from developing a product that looked and felt like nothing else before. In 2018, Erin exited the business, but that’s when she stepped back and learned more about who she is as an entrepreneur and person outside of the multi-million dollar brand she built.  Listen to Nathan and Erin discuss:  How Triangl started on a second date at the beach When their manufacturer stole their idea  Why businesses undervalue word of mouth  Their “one bikini sale a day” mindset  Connecting with Hailey Bieber, Bella Hadid, and the Kardashians  Dealing with copycats and competitors  How they stayed lean amongst extreme growth  Her mental health challenges in coping with success  Coaching and mentoring women in business  And much more business and personal growth advice…       Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

4 Elo 202253min

419: Why You Need TikTok Ads with Gerardo Perez of Marketing&

419: Why You Need TikTok Ads with Gerardo Perez of Marketing&

Are you ready to leverage the popularity of TikTok to grow your business? Gerardo Perez is the founder of Marketing&, one of the world's leading digital agencies focused on driving paid results on TikTok. Gerardo has 11.2M likes, 323,000 followers, and generated over 100M organic views. He's spent more than $2M in advertising on the platform and is ready to share his strategies with you.    Listen to Nathan and Gerardo deep-dive on: The rise of his marketing agency Marketing& Examples of dramatic results for his clients  Why it's a good time to start investing in TikTok ads  The unique language of TikTok content  Creating native content on TikTok  Producing creative entirely on mobile  TikTok's targeting capabilities  Why brands should still post organic content  TikTok trends and their attachment to audio  Researching the TikTok ad library Mix and match creative  And much more TikTok ad strategies…   Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

4 Elo 202245min

418: Shopify President Harley Finkelstein on Building the World’s #1 Ecommerce Platform

418: Shopify President Harley Finkelstein on Building the World’s #1 Ecommerce Platform

Harley Finkelstein is an entrepreneur, lawyer, and president of Shopify. Harley was store #137 when he started on Shopify as a merchant in 2009. After law school, he joined the team at Shopify and helped build it into the world’s #1 ecommerce platform. In 2021, the Shopify ecosystem generated $440B in economic value. For Harley, the success of Shopify all comes down to a belief that entrepreneurship is the greatest equalizer on the planet.    Listen to Nathan and Harley discuss:  Starting his first business at 17  How he supported his family by selling t-shirts  Why he went to law school to be a better entrepreneur Meeting Tobias Lütke at a coffee shop in Ottawa  The early days of Shopify and the Build a Business Competition Why he started a tea business on Shopify store in 2021 Why he looks for obsessiveness when angel investing in companies  The importance of self-awareness as an entrepreneur And much more ecommerce wisdom…       Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

29 Heinä 202252min

417: Why Going Off-Script Led to a Billionaire Business with Jamie Kern Lima of IT Cosmetics

417: Why Going Off-Script Led to a Billionaire Business with Jamie Kern Lima of IT Cosmetics

Jamie Kern Lima spent 2 years pitching QVC for a segment to promote her business, IT Cosmetics. She was about to go bankrupt when she finally got her shot on the network. But moments before going on air, she went off-script. The decision changed her business and the beauty industry forever. Jamie built IT Cosmetics into a multi-billion dollar empire centered on authenticity before it was a buzzword. She became the first woman CEO in L’Oréal’s history and has written a book, Believe IT: How to Go From Underestimated to Unstoppable, about her incredible journey from the brink of bankruptcy to billionaire CEO.    Listen to Nathan and Jamie discuss:  Creating IT Cosmetics as a solution for her skin condition rosacea Sketching out a business plan while on her honeymoon  How to dig deep into your “why”  Creating a brand around an approachable beauty image Going off-script on her first QVC segment  The importance of her authenticity as a spokesperson Transition planning and selling to L’Oréal  And more female founder inspiration…       Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

21 Heinä 20221h 1min

416: The Power of One More with Author and Entrepreneur Ed Mylett

416: The Power of One More with Author and Entrepreneur Ed Mylett

How did Ed Mylett gain 3 million social media followers without spending a dollar on ads? Authenticity. Ed is an entrepreneur, best-selling author, performance coach, and speaker. He landed on the Forbes 50 wealthiest under 50, and was recognized as one of the wealthiest self-made people in the world in his 30s. His recently published book, The Power of One More, will help you learn why you're closer to your dreams and goals than you think.    Listen to Nathan and Ed discuss: How to read people and listen intently  Learning the "power of one" philosophy from his father's sobriety journey Overcoming imposter syndrome and failure in the finance world Lessons from his new book, The Power of One More Becoming friends with his hero Tony Robbins Building a media empire from scratch  Balancing 17 different companies And much more business mindset advice…       Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

13 Heinä 202256min

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