Brenda deGerald: Applying Illumina-Level Precision to Real Estate

Brenda deGerald: Applying Illumina-Level Precision to Real Estate

In this episode, Bruce Bean talks with Brenda deGerald, a biotech professional turned real estate investor, about her unique journey from science to syndication. Brenda shares how her time at Illumina gave her the precision, patience, and process that she now applies to navigating complex real estate deals.

Brenda takes us through her first exposure to real estate via podcasts and mentorship, her hands-on work with short- and mid-term rentals in San Diego, and her venture into commercial real estate—including due diligence lessons, the importance of trusting your gut, and her pivot to capital raising through her firm, Alpen Capital.

Whether you’re an investor curious about transitioning into real estate or you're deep in the game, Brenda offers insights on:

  • Navigating San Diego’s evolving short-term rental regulations

  • Pivoting to midterm rentals and why it works

  • What to know before raising investor money

  • The power of masterminds, mentorships, and partnerships

  • A deep dive into GP funds and distressed asset strategies

----------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

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Scott Slinker: Bringing Smart Storage to Luxury Condos and Apartments

Scott Slinker: Bringing Smart Storage to Luxury Condos and Apartments

What if your storage unit was right where you park your car? In this episode of SF Commercial Property Conversations with Bruce Bean, Bruce talks with serial entrepreneur Scott Slinker, CEO of Deluxe ...

10 Syys 26min

Al Marshall: Inside the Competitive World of Low-Income Housing Tax Credits

Al Marshall: Inside the Competitive World of Low-Income Housing Tax Credits

Affordable housing is needed across California, but getting a project built can be far more complicated than most people realize. In this episode of SF Commercial Property Conversations with Bruce Bea...

3 Syys 21min

Carl Muhlstein: The Evolution of Commercial Real Estate from 1978 to AI

Carl Muhlstein: The Evolution of Commercial Real Estate from 1978 to AI

Commercial real estate has changed dramatically over the past five decades. Few people have had a front-row seat to those changes quite like Carl Muhlstein. In this episode of SF Commercial Property C...

1 Syys 22min

Rachelle Souza: The Secret to Near-Zero Vacancy in Property Management

Rachelle Souza: The Secret to Near-Zero Vacancy in Property Management

How do you manage more than 750 rental units while keeping vacancies and evictions remarkably low? In this episode of SF Commercial Property Conversations with Bruce Bean, Bruce talks with Rachelle So...

28 Elo 18min

Allen Buchanan: The Sequence—A Blueprint for Commercial Real Estate Success

Allen Buchanan: The Sequence—A Blueprint for Commercial Real Estate Success

What does it take to build a commercial real estate career that lasts more than four decades? For Allen Buchanan, the answer comes down to relationships, preparation, discipline—and following the righ...

25 Elo 20min

Marie Fleming: Creative Financing Solutions for Today’s Commercial Real Estate Market

Marie Fleming: Creative Financing Solutions for Today’s Commercial Real Estate Market

When traditional banks say no, there may still be a path forward. In this episode of SF Commercial Property Conversations with Bruce Bean, Bruce talks with Marie Fleming about alternative lending and ...

20 Elo 13min

TJ Rossi: The Intersection of Commercial Real Estate, AI, and Business Strategy

TJ Rossi: The Intersection of Commercial Real Estate, AI, and Business Strategy

What happens when years of experience in commercial real estate, investing, manufacturing, and business strategy meet the power of artificial intelligence? In this episode of SF Commercial Property Co...

18 Elo 18min

John Robbins: Inside GSA Leasing Across 18 Western States

John Robbins: Inside GSA Leasing Across 18 Western States

What does it take to lease commercial real estate for the federal government? In this episode of SF Commercial Property Conversations with Bruce Bean, Bruce sits down with John Robbins, a commercial r...

13 Elo 24min

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