Growthitect20 Marras 2024

How To Use Events to Find Your Next Client (with Bradly Hirdes of Ordinary Architecture Practice)

#15: Bradly Hirdes of Ordinary Architecture Practice joins host Tyler Suomala to discuss proactive business development and networking strategies for architecture firms. Hear how Bradly navigates client relationships and expands his network in Houston, Texas.

We dive into:

→ Showing genuine curiosity in building client relationships

→ How often should architects engage in networking events to build and maintain relationships?

→ What is the importance of formalizing a relationship management system for architecture firms?

→ Scheduling regular time for outreach and networking efforts

→ The power of hosting regular social events to help maintain and grow a network

→ How can Google reviews impact the visibility and growth of small architecture firms?

→ Leveraging your current client relationships to attract new work

(03:58) Preparing for growth by targeting ideal clients.

(08:20) Leveraging connections for architectural work opportunities.

(12:44) Creating spaces for deeper connections.

(16:16) The power of genuine curiosity in client relationships.

(19:17) Engage easily: from dinners and luncheons to charity events.

(22:20) How consistent contact keeps you top of mind.

(24:15) Mix your communication methods to stay memorable.

(28:46) Curate intimate gatherings and social events within your network.

(30:49) Seeking testimonials and reviews.

(35:52) Formalize relationships, set goals, and follow up consistently.

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Jaksot(40)

Retention Secrets Every Architecture Leader Should Know (with Caitlin Brady)

#40: Today I’m joined by Caitlin Brady, architect and host of the Architectette podcast, to unpack a headache most firm owners share: you’ve got good people, but limited rungs on the ladder. How do yo...

12 Marras 202536min

Fixing Your Architecture Education (with Beth Lundell Garver)

#39: In this episode, I sit down with Beth Lundell Garver, Dean of Practice at the Boston Architectural College (BAC), to dig into one of the most common complaints in the industry: “We never learned ...

5 Marras 202542min

Should You Spend on Marketing? (with Mark R. LePage)

#38: In this episode, I sit down with Mark R. LePage, Founder of EntreArchitect, to tackle one of the most common questions architects ask: Should I spend money on marketing or just focus on organic g...

22 Loka 202538min

Why Word of Mouth Isn’t a Growth Strategy (with Rens Hayes)

#37: Most architects and engineers say their work comes from word of mouth. But few ever ask the follow-up question: what are people actually saying about us?In this episode, I sit down with Rens Haye...

15 Loka 202539min

How to Win Work Without a Big Portfolio (with Lance Cayko)

#36: In this episode, I sit down with Lance Cayko, Principal & Co-founder of F9 Productions, F12 Development, F14 Construction, and co-host of Inside the Firm, to tackle one of the biggest myths in ar...

8 Loka 202546min

Marketing For Busy Architects (with Mark Zweig)

#35: I sit down with Mark Zweig, Founder & Chairman of Zweig Group, to unpack one of the most common frustrations I hear from architects: “How do I market when I don’t have time?”Mark shares why time ...

1 Loka 202546min

How To Eliminate Bad Fit Clients (with Justin Smith)

#34: How often do you actually ask whether a project is the right fit for your firm? In this episode, I sit down with Justin Smith, a structural engineer turned operations and strategy advisor, to tac...

24 Syys 202542min

How To Attract Design-Driven Clients (with Evelyn Lee)

#33: Architects often ask the wrong question:“How do I attract clients who actually value design?”In this episode, I sit down with Evelyn Lee, Founder of Practice of Architecture, to unpack why that q...

10 Syys 202535min