The Creator Economy’s Abundance Crisis

The Creator Economy’s Abundance Crisis

We recorded this episode from Big Sky, Montana at the annual Spotter Creator Summit - four days with some of the top creators in the world talking about where this industry is actually headed. And one idea kept coming up over and over again: We’ve officially entered the era of abundance. There is more good content, more creators, and more competition for attention than ever before. Streamers are courting creators. AI is accelerating production. And brands have more options than they know what to do with. So the real question going into 2026 isn’t “How do I grow?” It’s: How do I become memorable? In this episode, we break down what we’re hearing directly from creators, platforms, and brands—including insights from Issa Rae, conversations happening inside the summit, and Adam Mosseri’s New Year’s post about authenticity and AI. We talk about: Why “just making good videos” isn’t enough anymore How creators need to start telling the story of the story What’s changing in brand deals (and why short-form and long-form are diverging) Why streamers are suddenly paying closer attention to creators How AI changes the meaning of authenticity And what it takes to make something that can’t be summarized This episode is about the next phase of the creator economy—and the shift from chasing views to building something people actually remember. Learn more about your ad choices. Visit megaphone.fm/adchoices

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The New Rules of YouTube (2027)

The New Rules of YouTube (2027)

Today on The Colin & Samir Show we sit down with Paddy Galloway, the YouTube strategist behind over 10 billion views for channels like Red Bull, Jesser and the Philadelphia Eagles. Paddy comes back ev...

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The Viral Russian MrBeast TikTok & The True Value of Views

The Viral Russian MrBeast TikTok & The True Value of Views

In this episode of The Colin & Samir show we overanalyze one of MrBeast's highest viewed videos ever, a Russian dance TikTok that initially confused us. The video sparked a much larger discussion abou...

12 Elo 28min

The Cancellation of Hank Green & Why Gen Z Hates Ai

The Cancellation of Hank Green & Why Gen Z Hates Ai

Four words got Hank Green accused of using AI, and the backlash hasn't stopped. We brought five voices into the room to argue about where the line actually is , thumbnails, outlines, dubbing, research...

6 Elo 53min

9 Lessons From TBPN's $100M+ Exit

9 Lessons From TBPN's $100M+ Exit

"Companies are bought, not sold." That's the mindset John Coogan and Jordi Hays say got them a nine-figure acquisition from OpenAI, without ever trying to sell. Recorded live at Press Publish LA, t...

28 Heinä 34min

4 Ways Creators are Making Money in 2026

4 Ways Creators are Making Money in 2026

Creator ad spend is hitting thirty-nine billion dollars in 2026, and traditional video reads are no longer the standard. In this episode, we break down our new partnership with Lexus and we outline th...

22 Heinä 46min

Tom Segura and Fox Creator Studios: Inside Hollywood's New Business Model

Tom Segura and Fox Creator Studios: Inside Hollywood's New Business Model

Traditional networks are no longer just looking to creators for marketing—they want premium, long-term IP. Today we explore how independent comedy powerhouse YMH Studios scaled past traditional gateke...

9 Heinä 35min

CANNES DAY 3: The Art of Standing Out: Pablo Rochat, Sir John Hegarty & E.L.F Beauty

CANNES DAY 3: The Art of Standing Out: Pablo Rochat, Sir John Hegarty & E.L.F Beauty

We are live from the LinkedIn Lounge for Day 3 of Cannes Lions. Today, we sit down with creative director Pablo Rochat, industry legend Sir John Hegarty, and e.l.f. Beauty President Kory Marchisotto t...

24 Kesä 1h 1min

CANNES DAY 2: Instagram vs. YouTube: The Battle for the Living Room

CANNES DAY 2: Instagram vs. YouTube: The Battle for the Living Room

Live from Cannes Lions, This is the Daily Brief from the LinkedIn Lounge. In this episode of The Daily Brief from the Linkedin Lounge, we dive into a massive piece of news that dropped yesterday: In...

23 Kesä 15min

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