Paul Rodriguez Explains Why Social Media Made Skating Progress EXPLODE | DSH #1804

Skateboarding legend Paul Rodriguez joins the show in Los Angeles to talk about the real business behind pro skating — and why the culture has evolved faster than ever in the social media era. Paul breaks down the 20-year Nike SB “POD” retro release, including the wild behind-the-scenes process of Nike having to reverse engineer the shoe because the original molds were gone. From there, he gets honest about how skaters actually make a living (hint: it’s not contest prize money), why skateboarding is still a sport-art hybrid, and why judging will always be complicated — even with AI. He also dives into the mental side: resilience, burnout, mastery, and the obsession it takes to stay relevant for decades. Plus: a fun boxing detour with Canelo vs. Crawford and why “exhibition fights” keep disappointing. What you’ll learn ✅ 🛹 Why skateboarding progressed faster in the social media era 👟 What really goes into a Nike SB retro release 💰 How pro skaters actually make a living (sponsors = contests) 🎨 Why skateboarding is a sport + art hybrid 🧠 The mindset: resilience, burnout, and mastery 📈 Why judging feels subjective — and how a new format may fix it Chapters (Timestamps) 0:29 – Paul joins the show in LA 0:40 – New sneaker drop + Nike SB POD retro 1:13 – Nike had no molds… reverse engineering the shoe 2:16 – The truth: money isn’t in contests 3:18 – Sponsors, endorsements, and the business of skating 5:28 – Why skateboarding is hard for casual fans to judge 7:15 – A new league format that could “crack the code” 8:36 – Style, finesse, and what real mastery looks like 16:28 – Social media sped up progression and danger 23:40 – Resilience, burnout, and chasing new tricks for life 🎙️ APPLY OR CONNECT 👉 Interested in being a guest? Apply here: https://www.digitalsocialhour.com/application 💼 SPONSORS QUINCE: https://quince.com/dsh The Light Systems: https://www.thelightsystems.com/ Discount Code: SEAN 🥗 Fuel your health with Viome: https://buy.viome.com/SEAN Use code “Sean” at checkout for a discount! 📩 Business Inquiries & Sponsorships sean@digitalsocialhour.com 👤 GUEST The Midnight: https://www.instagram.com/themidnight123_/ 🎧 LISTEN TO THE PODCAST 🍏 Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 🎵 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 📸 Follow the Host Sean Kelly on Instagram: @seanmikekelly ⚠️ DISCLAIMER The views and opinions expressed by guests on Digital Social Hour are their own and do not necessarily reflect those of the host, Sean Kelly, or the Digital Social Hour team. The host and producers are not responsible for statements, claims, or opinions shared by guests during the show. This content is intended for informational and entertainment purposes only and should not be considered legal, medical, financial, or professional advice. Listeners are encouraged to do their own research and consult qualified professionals when appropriate. While we aim to share accurate and reliable information, no guarantees are made regarding completeness or accuracy. 🔥 Stay tuned for more conversations with creators, founders, and innovators shaping the digital world. Keywords: Paul Rodriguez, P-Rod, Nike SB POD, Nike SB retro, skateboarding podcast, Primitive Skateboards, street skating, X Games, pro skater interview, skateboarding progression, social media skateboarding, Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.