EP 159: Tom Randall & Sam Van Boxtel — Why YouTube is the Future of Climbing Media, and How Much $$ YouTubers Make

EP 159: Tom Randall & Sam Van Boxtel — Why YouTube is the Future of Climbing Media, and How Much $$ YouTubers Make

Tom Randall and Sam Van Boxtel are back on the podcast to discuss all things YouTube! We talked about YouTube as the future of climbing media, why Shawn Raboutou’s vlog is such a big deal in climbing right now, why I started a channel for The Nugget, how much money YouTubers make, the keys to being successful on YouTube, top advice for all content creators, and much more!

Check out The Nugget on YouTube:

youtube.com/@thenuggetclimbing

Tom’s Other Episodes:

EP 75: Tom Randall (June 21, 2021)

Follow-Up: Tom Randall (Feb 17, 2022)

Sam’s Other Episodes:

EP 134: Sam Van Boxtel (Sept 5, 2022)

Check out PhysiVantage!

physivantage.com (link includes 15% off coupon)

Use code "NUGGET15" at checkout for 15% off your next order!

Check out Chalk Cartel!

chalkcartel.com

Use code "NUGGET" at checkout for 20% off your next order!

Check out Grasshopper Climbing!

grasshopperclimbing.com

instagram.com/grasshopperclimbing

Tell them I sent you to save $500 off a fully kitted out 8'x10' Grasshopper board!

Check out Athletic Greens!

athleticgreens.com/NUGGET

Use this link to get a free year's supply of vitamin D + 5 travel packs!

We are supported by these amazing BIG GIVERS:

  • Leo Franchi, Michael Roy, David Lahaie, Robert Freehill, Jeremiah Johnson, Scott Donahue, Eli Conlee, Skyler Maxwell, Craig Lee, Mark and Julie Calhoun, Yinan Liu, and Renzollama

Become a Patron:

patreon.com/thenuggetclimbing

Show Notes:

thenuggetclimbing.com/episodes/tom-and-sam

Nuggets:

0:08:10 – Pee bottles, Tom’s advice for vanlife peeing activities

0:10:11 – The Ultimate Peeing Van Bodily Fluid Dilema

0:12:57 – Welcoming Tom and Sam back on the podcast, and their other episodes (see show notes for links)

0:13:59 – Tom’s busy life, and being extremely intentional about what he chooses to do

0:15:58 – Tom’s quest to find the ultimate climbing experience in a single pitch, and climbing ‘Once Upon a Time’ E9

0:20:04 – Why are we recording an entire episode about YouTube?

0:23:49 – How often Tom gets recognized from YouTube, and why he’s so interested in where things are going

0:26:10 – It’s still early on YouTube

0:28:32 – Why is Shawn Raboutou starting his Vlog one of the biggest things to happen in climbing media in recent years?

0:33:11 – Why more pro climbers will likely move over to YouTube, and YouTube vs. Instagram payouts

0:36:35 – Why is YouTube the future of climbing media?

0:40:50 – Why long-form podcasts are similar to YouTube vlogs

0:43:44 – Why I launched a YouTube channel for The Nugget (link in show notes!)

0:46:20 – Why YouTube wins over static content

0:49:46 – What Tom has learned from growing the Lattice Training channel

0:52:57 – The importance of packaging your content well, the behind-the-scenes of YouTubing, comparing Anna Hazelnutt and Adam Ondra’s channels, and how much it costs to run a YouTube channel

1:00:25 – How technology levels the playing field for content creators

1:01:49 – How much do people make on YouTube, and where does the money come from?

1:07:27 – The keys to being successful on YouTube

1:12:55 – How hard Magnus Midtbø works to make his channel successful (see show notes for his podcast episode)

1:14:09 – Sam’s 3 keys to being successful on YouTube: Title, Topic, and Thumbnail

1:16:40 – The importance of organization and systems

1:19:12 – Sam’s recommendations for The Nugget’s channel, and filling out the ecosystem of the channel

1:23:58 – Tom’s advice for me, and making content specific to the platform you plan to share it on

1:32:49 – Why aren’t brands doing more on YouTube?

1:36:09 – What should climbing brands be doing as far as YouTube is concerned?

1:40:21 – Behind the scenes with brand sponsorships

1:43:55 – Tom’s advice for anyone who is thinking of starting a YouTube channel, and the hard work it takes to be successful

1:48:59 – What Tom is most excited to see on YouTube

1:50:36 – What Sam is most excited to see on YouTube

1:51:39 – What I am most excited to see on YouTube

1:53:23 – Wrap up, Tom’s upcoming trip to Austria, and Sam’s upcoming trips in the States

1:57:57 – Watch full uncut podcast videos on Patreon

Jaksot(384)

EP 275: Yuji Hirayama — Japanese Focus, Improving Every Day, and the Secret to Staying Young

EP 275: Yuji Hirayama — Japanese Focus, Improving Every Day, and the Secret to Staying Young

Yuji Hirayama is a Japanese professional climber and a living legend. We talked about visualizing his onsight attempt on The Salathe, channeling support into power, Daniel Woods, Mount Kinabalu, Japan...

23 Kesä 20251h 57min

Something Different | Eric Edmeades — Unlocking Resilience Through Ancestral Living

Something Different | Eric Edmeades — Unlocking Resilience Through Ancestral Living

Eric Edmeades is often referred to as the “Indiana Jones” of the professional speaking world. He has been traveling to Africa to visit the Hadza, one of the last remaining hunter-gatherer groups, sinc...

16 Kesä 20252h 23min

EP 274: Seneida Biendarra — Onsighting Without Sight, Designing Better Gear, and Wielding the Empathy Gun

EP 274: Seneida Biendarra — Onsighting Without Sight, Designing Better Gear, and Wielding the Empathy Gun

Seneida Biendarra is the 2023 US National Champion in the women’s B2 (severely blind) category. We talked about losing her vision as a teenager, her current visual experience, creating mental maps of ...

9 Kesä 20252h 31min

EP 273: Brendan Baars — Developing ‘The Nooks’, How His Big Toe Saved His Life, & Choosing Adventure Over Grades

EP 273: Brendan Baars — Developing ‘The Nooks’, How His Big Toe Saved His Life, & Choosing Adventure Over Grades

Brendan Baars is a boulderer from Grand Rapids, MI, who has spent the past seven years developing a new bouldering area called The Nooks in Ontario, Canada. We talked about what a day of developing lo...

27 Touko 20252h 3min

EP 272: To Send Hard Boulders Outside… Go Try Them A Lot — Steven Bergey (Patron Spotlight)

EP 272: To Send Hard Boulders Outside… Go Try Them A Lot — Steven Bergey (Patron Spotlight)

Steven Bergey started climbing at 31 and climbed his first V11 outside within four years. We talked about his projecting approach, the “outdoor gear”, suspending your disbelief until the magic happens...

22 Touko 20251h 33min

Something Different | Justin Nault — The Pitfalls of Nutrition Research, the Intersection of Health & Performance, & the Journey of Self-Love

Something Different | Justin Nault — The Pitfalls of Nutrition Research, the Intersection of Health & Performance, & the Journey of Self-Love

Justin Nault is a nutritional therapist who has helped thousands of clients escape our broken healthcare system and reclaim their health. We talked about his previous life as a professional musician a...

21 Touko 20253h 13min

EP 271: Facundo Langbehn — The WHY Behind Hard Climbing, the Goal of Intention, & His Approach to Improving

EP 271: Facundo Langbehn — The WHY Behind Hard Climbing, the Goal of Intention, & His Approach to Improving

Facundo Langbehn is a Chilean-American boulderer and sport climber. We talked about sending his dream project The Nest V15, moving to Seattle, the WHY behind hard climbing, becoming the best version o...

12 Touko 20252h 8min

Follow-Up: Tony Yaniro & Randy Leavitt — Learning to Leavittate, the Equinox Photo, Near Death Experiences, & More

Follow-Up: Tony Yaniro & Randy Leavitt — Learning to Leavittate, the Equinox Photo, Near Death Experiences, & More

Old friends and climbing partners Tony Yaniro and Randy Leavitt join me for a nice, long listener Q&A and chat. This one was a blast.You can listen to the full thing by becoming a paid subscriber on A...

9 Touko 202538min

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