335 - Holistic Hearing Care and the Tinnitus Patient

335 - Holistic Hearing Care and the Tinnitus Patient

Tinnitus care is no longer just about masking sound—it’s about treating the whole person.This week, Shari Eberts speaks with Dr. Maren Stropahl, Senior Director of Holistic Hearing Care and Head of Audiology for Sonova’s retail organization, about why tinnitus requires a broader, more integrated approach.Dr. Stropahl explains that tinnitus is not simply an “ear problem,” but a complex interaction between auditory perception, emotional response, stress, and lifestyle factors. The discussion explores the brain’s role in tinnitus distress, the concept of the vicious circle, and why habituation is possible when care moves beyond sound alone.The conversation highlights how modern tinnitus management brings together hearing aids, sound therapy, cognitive behavioral strategies, digital therapeutics, and—critically—education and counseling.


Technology can support relief, but effective care depends on trained professionals who understand how to personalize treatment and empower patients with self-management tools.The message is clear: tinnitus care is evolving. When clinicians combine evidence-based technology with holistic counseling and data-informed strategies, patients no longer have to hear that “nothing can be done.”

  • For more on the SilentCloud app, visit: https://silentcloud.com
  • For more details on Phonak's hearing aid portfolio, visit: https://www.phonak.com

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317 - Phonak Infinio Ultra Hearing Aids Combine AI Sound and Easy Maintenance

317 - Phonak Infinio Ultra Hearing Aids Combine AI Sound and Easy Maintenance

At EUHA 2025, Phonak presented the latest advancements to its Infinio platform, including the Virto R Infinio custom rechargeable hearing aid and the new Infinio Sphere Ultra upgrade. In a discussion ...

6 Marras 202524min

316 - Oticon Zeal Hearing Aids Bring AI Sound Processing to a Compact In-the-Ear Design

316 - Oticon Zeal Hearing Aids Bring AI Sound Processing to a Compact In-the-Ear Design

At EUHA 2025, Oticon introduced its newest in-the-ear hearing aid, Oticon Zeal, bringing the company’s second-generation AI sound processing and BrainHearing™ technology to a smaller, ready-to-fit for...

5 Marras 202512min

315 - Exploring Starkey’s Omega AI Hearing Aids: A Conversation with CTO Achin Bhowmik

315 - Exploring Starkey’s Omega AI Hearing Aids: A Conversation with CTO Achin Bhowmik

Earlier this month, Starkey released its Omega AI hearing aid platform, and at EUHA 2025, Chief Technology Officer Achin Bhowmik discussed how the company’s latest generation builds on prior AI-driven...

31 Loka 202525min

314 - Aaron Small and Robin Gillon Talk Hearing Loss, Confidence, and the Power of Connection

314 - Aaron Small and Robin Gillon Talk Hearing Loss, Confidence, and the Power of Connection

Andrew Bellavia joined Phonak ambassadors — Olympian Aaron Small and pro skier Robin Gillon — on stage to share honest conversations about hearing loss, stigma, and the role technology plays in stayin...

30 Loka 202516min

313 - Rethinking Preschool Hearing Screening: An Evidence-Based Approach with Dr. James W. Hall

313 - Rethinking Preschool Hearing Screening: An Evidence-Based Approach with Dr. James W. Hall

Early detection of hearing loss shouldn’t stop at birth. In this episode, Dr. Bob Traynor speaks with Dr. James W. Hall III, an internationally recognized audiologist, educator, and author with more t...

24 Loka 202528min

312 - Inside Audien’s Atom X Hearing Aids: CEO Ishan Patel Talks Innovation and Accessibility

312 - Inside Audien’s Atom X Hearing Aids: CEO Ishan Patel Talks Innovation and Accessibility

With the Atom X, Audien introduces a new touchscreen-based hearing aid designed for simplicity and accessibility. Andy Bellavia speaks with Audien Hearing CEO Ishan Patel about the device’s key featur...

23 Loka 202536min

311 - Advocating for the Medicare Audiology Access Improvement Act | ADA Lobby Day 2025

311 - Advocating for the Medicare Audiology Access Improvement Act | ADA Lobby Day 2025

Audiologists took to Capitol Hill on Thursday, September 25, 2025, to advocate for better patient access to hearing and balance care as part of ADA Lobby Day in Washington, D.C.Held during the Academy...

20 Loka 20258min

310 - How ALEX Brings Hearing Aid Technology to Life for Patients and Clinicians

310 - How ALEX Brings Hearing Aid Technology to Life for Patients and Clinicians

How do you help people truly understand what modern hearing aids sound like?In this episode, Bob Traynor speaks with Rob Koch, Founder and CEO of AHead Simulations, to introduce ALEX (Audio Listening ...

15 Loka 202524min

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