Mastering CS: Candid Leader Insights12 Maalis

Ep 49 | Cameron Hogg

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Cameron Hogg, Customer Success Manager at OneTrace, a construction technology platform that helps subcontractors track work, maintain compliance, and gain visibility across projects. Cameron shares what surprised him most when moving from licensing tech into construction SaaS, how CS teams drive adoption among field-based users, and why simplicity and fast onboarding are critical when customers need to start using software immediately.

What You’ll Learn:

☑️ What changes when moving from traditional SaaS into construction tech CS

☑️ What strong adoption looks like for both small subcontractors and enterprise construction teams

☑️ Why adoption in construction ties directly to compliance, cash flow, and project visibility

☑️ How to drive stickiness with users who don’t consider themselves technical

☑️ Why NRR and revenue retention are the clearest success metrics in this environment

☑️ What a health score looks like when project risk comes from low visibility—not just low logins

☑️ Why unstructured QBRs fail to create real customer value

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With Custify, you can:

☑️ automate daily tasks through Playbooks

☑️ build individual customer #HealthScores

☑️ create customer segments

☑️ improve your customer communication strategy

☑️ streamline your onboarding process

☑️ track customers’ journeys every step of the way

☑️ get a 360 view of their progress

Want to do great things with your customer success initiative? Keep in touch with us below:

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Jaksot(74)

Ep 74 | Kate Panasenko

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Kate Panasenko, Customer Success Manager at Raccoon Gang, a company that builds and customizes e-learning pla...

2 Heinä 21min

Ep 73 | Patrick Ford

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Patrick Ford, Customer Success Manager at Softr, a no-code platform for building apps and client portals. Pat...

30 Kesä 26min

Ep 72 | Viola Marku

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Viola Marku, Head of Customer Success at WunderGraph, an open source platform that helps engineering teams ma...

26 Kesä 21min

Ep 71 | Veronica Bianchini

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Veronica Bianchini, Senior Strategy Customer Success Manager at Discuss, a qualitative research platform for ...

24 Kesä 20min

Ep 70 | Katrin Loodus

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Katrin Loodus, Customer Success Manager in the cybersecurity space. After more than a decade with the same or...

18 Kesä 18min

Ep 69 | Nir Kalish

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Nir Kalish, VP of Customer Success at BlinkOps, an AI platform that helps security teams automate their opera...

16 Kesä 26min

Ep 68 | Alexandra Ardelean

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Alexandra Ardelean, Senior Customer Success Manager at BigTime, a professional service automation platform fo...

11 Kesä 23min

Ep 67 | Silviana Prodan

In this episode of the podcast, Irina Cismas, Head of Marketing at Custify, sits down with Silvana Prodan, Team Lead Customer Success at Bloomflow, a platform that helps large organizations deploy and...

9 Kesä 19min