The No-B.S. Makeup Tips You Need to Hear Now with Viral Makeup Artist Erica Taylor.

The No-B.S. Makeup Tips You Need to Hear Now with Viral Makeup Artist Erica Taylor.

Erica Taylor, the makeup artist behind some of the most-watched viral beauty videos on the internet is here! With over four million combined followers, 30-plus years of professional experience, and a debut book coming out April 21 (“The Magic of Makeup: Your Handbook for a Youthful, Radiant Look” — with a blurb from Makeup by Mario himself!) Erica is sharing her best makeup tips, straight to our ears.


From Erica’s humble beginnings at a cosmetics counter in Queens to going viral with 10 million views on "Common Mistakes That Age Our Face," Erica breaks down everything she knows about mature skin makeup, midlife beauty upgrades, and the techniques she coined — including the iconic triangle lift and the "over the river through the hood" eyeshadow method for hooded lids.

In this episode you'll hear about:

  • What to expect in Erica's debut book, “The Magic of Makeup: Your Handbook for a Youthful, Radiant Look”: fixes for resting bitch face, the makeup facelift and easy-to-follow tutorials
  • Nailing skin prep: how to prevent your skincare and makeup from “divorcing”
  • Erica's hot take: Estee Lauder's new version of Double Wear is better than its predecessor (a.k.a. the “Cadaver” Wear, according to Erica)
  • Her very best advice for dealing with under-eyes — fixes for puffiness, bags, dark circles and more
  • Blush placement tips that just make sense for those who are 30-plus
  • Eyeliner truths that anyone over 40 needs to know
  • The brow mapping basics that will help everyone avoid the “Wrong Eyebrow Theory”
  • Plus: an exclusive sneak peek at Erica's brand new product collaboration with Doll 10 — a first-of-its-kind eye balm-concealer hybrid she's been developing for years

For any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/


Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok,X, Threads. Join our private Facebook group. Or give us a call and leave us a voicemail at 1-844-227-0302. Sign up for our Substack here. Subscribe to our YouTube Channel to watch our episodes!

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Theme song, used with permission: Cherry Bomb by Saya


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