649: P&G and Walmart: The Story Behind the Groundbreaking Relationship (Strategy Skills classics)

649: P&G and Walmart: The Story Behind the Groundbreaking Relationship (Strategy Skills classics)

For this episode, let's revisit a Strategy Skills classic featuring an interview with the author of Collaborative Disruption, Tom Muccio.

In this episode, Tom Muccio shares his experience leading Procter & Gamble's collaboration with Walmart. By breaking down corporate barriers and focusing on mutual understanding, Tom helped both companies grow dramatically and expand their business from $350 million to $8 billion. His approach focuses on respect, testing new ideas, and challenging traditional business norms through transparent communication and shared strategic goals.

Tom Muccio was the architect and first team leader of the groundbreaking process that turned an adversarial relationship between Walmart and P&G into one that created dynamic a win-win for both companies and has now been replicated in thousands of Customer-Supplier relationships around the world. P&G-Walmart groundbreaking relationship is outlined in his book "Collaborative Disruption."

Get Tom's book here: https://shorturl.at/GDNgl
Collaborative Disruption: The Walmart and P&G Partnership That Changed Retail Forever

Here are some free gifts for you:

Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach

McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf

Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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656: The Habits and Systems That Shape Success (with Fredric Marshall)

656: The Habits and Systems That Shape Success (with Fredric Marshall)

Fredric Marshall spent decades helping companies including Apple, Pfizer, and Genentech solve problems in sales effectiveness, product launches, and organizational change. In this discussion, he expla...

27 Touko 52min

655: BCG Managing Director and Partner, Kristy Ellmer, on Why Change Fails and How Great Leaders Build Real Transformation

655: BCG Managing Director and Partner, Kristy Ellmer, on Why Change Fails and How Great Leaders Build Real Transformation

Kristy Ellmer has spent her career leading large-scale transformations across industries, countries, and operating environments. In this conversation, she explains why most change efforts fail — not b...

25 Touko 53min

654: Associate Director of Culture and Change at BCG, Philip Jameson, on Why Most Transformations Fail

654: Associate Director of Culture and Change at BCG, Philip Jameson, on Why Most Transformations Fail

Philip Jameson discusses why most organizational transformations fail despite strong strategic intent, significant investment, and broad awareness that change is necessary. Drawing on his work at Bost...

20 Touko 52min

653: Joe Pine, Author and Lecturer at Northeastern University, on the Future of Business

653: Joe Pine, Author and Lecturer at Northeastern University, on the Future of Business

Management advisor and author Joe Pine explores a question that sits beneath most business strategy discussions but is rarely addressed directly: what business is ultimately for. Drawing on decades of...

18 Touko 52min

652: Can Democracy Survive Free Market Capitalism? (with Professor of Economics Emeritus at Stanford University, Mordecai Kurz)

652: Can Democracy Survive Free Market Capitalism? (with Professor of Economics Emeritus at Stanford University, Mordecai Kurz)

Professor Mordecai Kurz argues that rising inequality is not simply the result of markets, but the combined effect of "technology, culture and policy" operating together over decades. Drawing on his f...

13 Touko 52min

651: Ford School of Public Policy Adjunct Attia Qureshi on the Hidden Psychology Behind Effective Negotiation

651: Ford School of Public Policy Adjunct Attia Qureshi on the Hidden Psychology Behind Effective Negotiation

Attia Qureshi examines negotiation not simply as a business skill, but as a core leadership capability that shapes influence, alignment, and decision-making. Drawing on experience across consulting, s...

11 Touko 50min

650: Climate Leader and Bestselling Author, Dr. Katharine K. Wilkinson, on Closing the Climate Action Gap

650: Climate Leader and Bestselling Author, Dr. Katharine K. Wilkinson, on Closing the Climate Action Gap

This discussion explores climate change through the lens of leadership, human behavior, and systems design, drawing on Dr. Katharine K. Wilkinson's experience across academia, consulting, and nonprofi...

6 Touko 50min

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