Citizen Science: Exploring the underlying dimensions of citizen engagement and value co-creation through the lens of marketing
EEG Investiga27 Helmi 2025

Citizen Science: Exploring the underlying dimensions of citizen engagement and value co-creation through the lens of marketing

Marques, D., Silva, J., & Machado, R. (2024). Citizen Science: Exploring the underlying dimensions of citizen engagement and value co-creation through the lens of marketing. Biological Conservation, 296. https://doi.org/10.1016/j.biocon.2024.110711


This episode explores citizen engagement (CE) and value co-creation in citizen science (CS) projects through a marketing lens, using the biodiversity monitoring platform BioDiversity4All as a case study. The study examines key dimensions of engagement, motivations driving participation, and resource integration in value co-creation.

Findings highlight intrinsic motivations (biodiversity interest, competition, fun, learning) and extrinsic motivations (platform usability, curiosity, design, environmental and community concerns) that drive engagement. Value co-creation occurs as participants apply operant resources (knowledge, skills, relationships) to operand resources (biodiversity, technology, information).

CE is analyzed across cognitive, affective, behavioral, and social dimensions, leading to four perceived value categories: educational, scientific, social, and personal. The proposed CE model outlines the engagement process, its motivational drivers, and its role in value co-creation. This episode delves into how active public participation is essential for the success of citizen science initiatives, shaping institutions and social networks.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(108)

20. A Discomforting Pedagogy of Poverty: Discourses, Representations and Vulnerabilities

20. A Discomforting Pedagogy of Poverty: Discourses, Representations and Vulnerabilities

Hutton, M., & Heath, T. (2025). A Discomforting Pedagogy of Poverty: Discourses, Representations and Vulnerabilities. Sociology. https://doi.org/10.1177/00380385251380772This article proposes a “pedag...

20 Maalis 10min

19. Exploring the longitudinal impact of entrepreneurial education on entrepreneurial competences and intentions: evidence of an asymmetric polarization effect

19. Exploring the longitudinal impact of entrepreneurial education on entrepreneurial competences and intentions: evidence of an asymmetric polarization effect

Almeida, D. C., Afonso, P., Ferreira, L. P., & Soares, A. M. (2026). Exploring the longitudinal impact of entrepreneurial education on entrepreneurial competences and intentions: evidence of an asymme...

10 Maalis 5min

18. Framework for cross-border governance: from cross-border critical factors to sustainable development

18. Framework for cross-border governance: from cross-border critical factors to sustainable development

Krüger, C., Pennabel, A. F., Paschoalotto, M. A. C., Guimarães, F. H. C. B., Medeiros Kruger, N. R., Meneguzzo, M., Passador, C. S., & Ferreira Caldana, A. C. (2024). Framework for cross-border govern...

6 Maalis 11min

17. Do earnouts create the right incentives? Earnings management around earnout-based acquisitions

17. Do earnouts create the right incentives? Earnings management around earnout-based acquisitions

Coelho, A. P., & Loureiro, G. (2025). Do earnouts create the right incentives? Earnings management around earnout-based acquisitions. Journal of Financial Research. https://doi.org/10.1111/jfir.70007T...

3 Maalis 13min

16. 30th birthday celebrations: Views from the top about future management research and practice

16. 30th birthday celebrations: Views from the top about future management research and practice

Ratten, V., Newman, A., Palacios-Marqués, D., Mckeown, T., Casais, B., Prentice, C., Nuñez-Sánchez, J. M., Liñán, F., Stanton, P., Le, H., Aseri, M. A., & Walton, S. (2026). 30th birthday celebrations...

24 Helmi 11min

15. Between promise and practice: a scoping review of the democratic outcomes of youth participation in local governance

15. Between promise and practice: a scoping review of the democratic outcomes of youth participation in local governance

Ramos, F., Tavares, A. F., & da Cruz, N. F. (2026). Between promise and practice: a scoping review of the democratic outcomes of youth participation in local governance. Children and Youth Services Re...

20 Helmi 12min

14. Science and productivity in European firms: how do regional innovation modes matter?

14. Science and productivity in European firms: how do regional innovation modes matter?

Barbosa, N., & Faria, A. P. (2026). Science and productivity in European firms: how do regional innovation modes matter? European Planning Studies, 34(1), 84–106. https://doi.org/10.1080/09654313.2025...

17 Helmi 5min

13. Balancing the double-edged sword of artificial Intelligence: Job demands, resources, and Work–Life balance

13. Balancing the double-edged sword of artificial Intelligence: Job demands, resources, and Work–Life balance

Pinho, J. C., Fontes, A., & Santos, G. G. (2026). Balancing the double-edged sword of artificial Intelligence: Job demands, resources, and Work–Life balance. Computers in Human Behavior Reports, 21, 1...

13 Helmi 9min

Suosittua kategoriassa Tiede

hippokrateen-vastaanotolla
rss-mita-tulisi-tietaa
tiedekulma-podcast
rss-hereilla
rss-duodecim-lehti
utelias-mieli
rss-jyvaskylan-yliopisto
sotataidon-ytimessa
rss-laakaripodi
university-of-eastern-finland
docemilia
rss-ranskaa-raakana
rss-astetta-parempi-elama-podcast