04. In Conversation with Sarah Horowitz-Thran: The Godmother of Los Angeles Perfumery
It's Just Perfume1 Touko 2025

04. In Conversation with Sarah Horowitz-Thran: The Godmother of Los Angeles Perfumery

On this episode of It’s Just Perfume, Steve sits down with Sarah Horowitz-Thran, perfumer and founder of Sarah Horowitz Parfums and “the godmother of Los Angeles perfumery,” to chat about Sarah’s trajectory as a perfumer and the changing landscape of the fragrance industry in Southern California, all while smelling through some of her fabulous creations.


Fragrances mentioned:

Origin Story by Sarah Horowitz Parfums*

Gendarme - Eau de Cologne by Gendarme

Perfect Gardenia by Sarah Horowitz Parfums*

Perfect Veil by Sarah Horowitz Parfums

The Now by Sarah Horowitz Parfums*

Kai- Eau de Parfum by Kai

Youth Dew by Estee Lauder*

Original Musk Kiehl's by Kiehl's*

Gothic I - Eau de Parfum by Loree Rodkin

Gothic II - Eau de Parfum by Loree Rodkin

Perfect Coconut Milk by Sarah Horowitz Parfums

aRitual by Sarah Horowitz Parfums*

Perfect Vanilla by Sarah Horowitz Parfums


*Currently not carried by Luckyscent or Scent Bar

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