Vitali Matsukevich & Ivan Borschyov: How to engage the audience with Jackpots and Tournaments in 2023

🎙 Podcast #145 with Pierre Lindh and Vitali Matsukevich & Ivan Borschyov from SOFTSWISS 🚨 Buckle up for another insightful episode of the iGaming NEXT podcast! This time, host Pierre Lindh engages with Vitali Matsukevich, the COO at SOFTSWISS, and Ivan Borschyov, Head of Business Account Managers at SOFTSWISS Casino Platform, for an in-depth exploration of the innovative world of SOFTSWISS. 🎧 This episode is bursting with indispensable knowledge as Vitali and Ivan unlock the success strategies of SOFTSWISS, the interplay between crypto and fiat players, the role of AI in live casinos, and the company's approach to client retention. 🔥 ⏰Timestamps: 00:00 - Sponsors 00:24 - Intro 02:22 - Importance of Retention 08:40 - Creating Brand Loyalty 15:03 - AI in Live Casinos 21:50 - New Features in SOFTSWISS 28:40 - Tools for Retention 30:45 - Crypto vs. Fiat Players 35:30 - BTC at 1 Million Seize this rare chance to learn firsthand from Vitali Matsukevich and Ivan Borschyov as they, along with Pierre, examine the past, present, and probable future of SOFTSWISS and the broader iGaming landscape. 💼ABOUT the Guests: – Vitali Matsukevich is the Chief Operating Officer at SOFTSWISS, bringing extensive experience in the iGaming and cryptocurrency gambling fields. Since joining SOFTSWISS in October 2014, he has played a pivotal role in its development and growth. With a focus on analysing market trends and advancing crypto gambling, Vitali has become an expert in various business and product areas. – Ivan Borschyov is the Head of Business Account Managers at SOFTSWISS Casino Platform, where he has been a valuable member since 2019. With a focus on customer service and sales, Ivan excels in developing and nurturing relationships with SOFTSWISS business clients, providing them with top-notch support and service. He possesses expertise in the crypto industry and deeply understands successful casino operations in Europe, including statistics, traffic, and trends in their top markets. 🔔 Be sure to like, comment, and subscribe to the iGaming NEXT channel for more enlightening content and exclusive interviews with industry leaders! _____ This episode of the iGaming NEXT Podcast is hosted by Pierre Lindh, Co-Founder/MD at iGaming NEXT and is brought to you by: Pragmatic Solutions – Leading iGaming platform technology