EP772 - What Healthy Masculinity Really Looks Like With Javier Lucas Coles

In this episode of The Brad Jensen Show, I sit down with Javier Lucas Coles—entrepreneur, father, author, and powerful leader—for a deep conversation about what masculinity actually means.

We unpack why masculinity feels like it's under attack today, but probably not for the reasons you might think. Lucas breaks down the difference between healthy, grounded masculinity and the loud, aggressive, macho bullshit that often gets mistaken for it.

True masculine leadership isn't about control or dominance. It's about being calm, collected, capable, and powerful. It's about taking responsibility, creating safety, and leading from the front—especially inside your own home.

We dive into what it means for men to tap into their divine masculine, how fathers can show up more intentionally for their families, and why leadership starts with how you live when nobody is watching.

While this conversation is geared heavily toward men, I think women will get just as much value from hearing Lucas explain these concepts. And this is only part one—we'll be coming back for a second conversation geared more toward the feminine perspective.

If you're a man who wants to become a better leader, father, husband, entrepreneur, or simply a more grounded version of yourself, this conversation will challenge you to take a hard look at how you're showing up.

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