437 | News from the EDGE | Week of 7.26.2021

437 | News from the EDGE | Week of 7.26.2021

Erin Sparks is back at the mic with Mordy Oberstein to tackle some recent developments in SEO from Google. Today's news update covers the gamut—another unexpected algorithm update, a recommendation for redirects from Illyes and a new feature that tells end users why a page is ranking in their search results.

[00:06:54] Google hits us with another spam update

[00:12:16] Gary Illyes recommends keeping redirects in place for one year

[00:16:20] Google is showing why pages rank to the end user

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

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EP 276: How to do Influencer Marketing in 2018 w/Duncan Alney

EP 276: How to do Influencer Marketing in 2018 w/Duncan Alney

We love having our Indianapolis friends in the studio with us for our show and this week, we are joined by Duncan Alney, the founder of Firebelly Marketing. He and his team are well known for their wo...

24 Heinä 20181h 7min

EP 275: Why Facebook Ads Work w/Mojca Zove

EP 275: Why Facebook Ads Work w/Mojca Zove

There is always something new with Facebook Ads and so we're learning what's new with Mojca Zove, founder of Super Spicy Media. She runs a Facebook Ad Agency for 7-Figure agencies and so we wanted to ...

19 Heinä 20181h 4min

EP 274: Everything You Need to Know About Quora Ads w/Joe Martinez

EP 274: Everything You Need to Know About Quora Ads w/Joe Martinez

While most of the advertising conversation is taken up by Facebook and Google, there are some lesser-known channels that can get you some great results. Joe Martinez, the Director of Paid Search and C...

5 Heinä 20181h 4min

EP 273: Breaking Down Silos in Marketing Agencies w/Paxton Gray

EP 273: Breaking Down Silos in Marketing Agencies w/Paxton Gray

Departmental silos are seen as a growing pain for most organizations and Paxton Gray, VP of Operations at 97th Floor, joins us on the show today to help us learn how he breaks down this organizational...

2 Heinä 20181h 5min

EP 272: Differences Between YouTube and Facebook Video Ads w/Cory Henke

EP 272: Differences Between YouTube and Facebook Video Ads w/Cory Henke

Cory Henke is the CEO and Founder of Variable Media and he just recently spoke at SMX Advanced and SMX West about YouTube and Facebook Video Ads. We covered a variety of topics in this episode includi...

26 Kesä 20181h 3min

EP 271: The Creative Curve w/Allen Gannett

EP 271: The Creative Curve w/Allen Gannett

We've been spoon-fed the notion that creativity only comes from geniuses - either we have that gift or we don't. But Allen Gannett, CEO of Trackmaven, says that isn't true and recent research shows th...

11 Kesä 201836min

EP 270: Busting Common AMP Myths w/Eric Enge

EP 270: Busting Common AMP Myths w/Eric Enge

It has been a while since we had a show focused on Accelerated Mobile Pages (AMP). And it's been a while since we had Eric Enge on the show too, so we decided to solve both those issues with this epis...

8 Kesä 201850min

EP 269: The Importance of Conversion Optimization & Split Testing w/Chris Dayley

EP 269: The Importance of Conversion Optimization & Split Testing w/Chris Dayley

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5 Kesä 20181h 4min

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