How to Persuade: The Science Marketers Need to Know

How to Persuade: The Science Marketers Need to Know

Do you want to persuade more people to take action? Wondering how the latest behavioral science can help your marketing? To explore how to be more persuasive in your marketing, in this episode I interview Jonah Berger. Jonah is a marketing professor at the University of Pennsylvania’s Wharton School and author of the books, Contagious and Invisible Influence. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.

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Online Publishing: Lessons From Five Years at Social Media Examiner

Online Publishing: Lessons From Five Years at Social Media Examiner

Have you ever wondered how Social Media Examiner started? Do you want to know the strategy behind this large online publishing platform? In this episode you'll discover the business strategy behind So...

10 Loka 201447min

YouTube Growth: How to Grow Your YouTube Channel

YouTube Growth: How to Grow Your YouTube Channel

Do you post videos on YouTube? Are you looking for ways to increase your traffic and subscribers? In this episode, I interview Steve Dotto, who produces Dotto Tech, a YouTube show designed to help you...

3 Loka 201439min

Advanced Blogging: How to Go Big With Your Blog

Advanced Blogging: How to Go Big With Your Blog

Do you have a blog for your business? Are you ready to take your blogging to the next level? In this episode, I interview Darren Rowse, the world's leading authority on blogging. He authored the book ...

26 Syys 201437min

Webinars: Growing Leads and Sales With Live Online Events

Webinars: Growing Leads and Sales With Live Online Events

Do you use webinars in your marketing? Are you looking for new ways to generate sales and leads? In this episode, I interview Lewis Howes, author of The Ultimate Webinar Marketing Guide and host of th...

19 Syys 201455min

Writing and Social: Why the Written Word Is Your Marketing Advantage

Writing and Social: Why the Written Word Is Your Marketing Advantage

Do you write content for your business? Are you looking to improve the quality of your writing and your storytelling skills? In this episode, I interview Ann Handley, the co-author of Content Rules an...

12 Syys 201439min

Fan Content: How to Leverage Your Fans to Enhance Your Social Media

Fan Content: How to Leverage Your Fans to Enhance Your Social Media

Do you want your fans to help market you? Are you wondering how to include fan content in your social media? In this episode, I interview Jesse Desjardins. Jesse is the head of social at Tourism Austr...

5 Syys 201437min

Vine: Short Videos and What Marketers Need to Know

Vine: Short Videos and What Marketers Need to Know

Do you want to know more about Vine video? Are you wondering how brands and businesses can successfully market with Vine video? In this episode, I interview Twitter Vine personality and host of KingFi...

29 Elo 201436min

Measuring Social Media: What Marketers Need to Know

Measuring Social Media: What Marketers Need to Know

Do you understand how to measure social media activities? Do you know how to gather the right data to help you achieve your business goals? In this episode, I interview Lutz Finger, who is the directo...

22 Elo 201446min

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