Operators9 Elo 2023

E016: Ridge's CMO Connor Joins, Using Agencies, Launching Products, Monetising Your Audience & More

[00:03:57] Questioning the relevance of the media spend model. [00:10:23] Innovative ad agency with flexible payment plans. [00:13:23] Amazon advertising, agencies can be helpful, learn first. [00:18:02] "Not a great salesperson, let's talk about work." [00:24:41] Agency red flags, client tenure, trusted agencies. [00:31:35] Partnerships with aspirational brands can be beneficial. [00:38:54] Media-commerce combo: content and brands unite. [00:49:13] Launching products [00:59:53] Newness makes marketing easier and improves sales. [01:07:24] Broad audience appeal, diversified marketing mix. In the world of eCommerce, a legendary WhatsApp group is rumored to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The world's biggest brands have denied its existence for years, until now. Three titans known as "Operators" are leaking the secret contents in an effort to share their wealth of knowledge with people like you. Powered By: Northbeam. https://www.northbeam.io/ Sendlane. https://learn.sendlane.com/operators Fulfil.io. https://bit.ly/3pAp2vu Visit Our Website: https://www.9operators.com/ Follow us on Twitter: Sean (Host) https://twitter.com/SeanEcom Jason (Host) https://twitter.com/JasonPanzer Matt (Host) https://twitter.com/mbertulli Mike (Host) https://twitter.com/mikebeckhamsm Finn (Producer) https://twitter.com/finn_radford Northbeam (Partner) https://twitter.com/northbeam Fulfil.io (Partner) https://twitter.com/fulfilio Sendlane (Partner) https://twitter.com/Sendlane We Rise Together.

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Our 2026 Ecommerce Audit: Wins, Mistakes, Lessons & What’s Next

“Whoever can spend the most money is going to win.” Sean Frank (CEO, Ridge), Matt Bertulli (CEO, Pela Case & Lomi), Jason Panzer (President, HexClad), and Mike Beckham (CEO, Simple Modern) audit the f...

24 Kesä 1h 8min

How a $1.5B Pet Brand Wins at Ecommerce Marketing: Whisker’s CEO

Operators Titans is brought to you by AppLovin. Get access to the Operators channel expansion playbook, online masterclass, and up to $5k in ad credits here: https://www.9operators.com/paid-growth Or,...

18 Kesä 1h 35min

How Ridge’s Annual Revenue Hit +$250M & Sean Became a Dad

What does Ridge’s annual revenue growth 2025–2026 look like when you launch three new categories at once? Sean Frank (CEO, Ridge) joins Matt Bertulli (CEO, Pela Case & Lomi) and Mike Beckham (CEO, Sim...

17 Kesä 1h 8min

How to Pick a 3PL Without Getting Burned: Red Flags, Green Flags

Is owning your own warehouse worth the headache? Or is it a siren song that will slow your growth? Matt Bertulli (CEO, Pela Case and Lomi), Mike Beckham (CEO, Simple Modern), and Curtis Matsko (CEO, P...

10 Kesä 1h 14min

From $10K Losses a Day to an L Catterton Deal: Zach Stuck’s Full Story

4 Kesä 1h 29min

How Incrementality Cuts Waste + What and Where to Test in Ecommerce

Is your incrementality testing giving you accurate data or are you burning budget on a broken signal? Austin Harrison (CEO, Northbeam) joins Sean Frank (CEO, Ridge) and Katy Mimari (CEO, Caden Lane) t...

3 Kesä 1h 12min

How Ecommerce CEOs Actually Pay Themselves (Real Answers)

“The obtaining of money is a lot easier than stewarding that money well.” Sean Frank (CEO, Ridge), Mike Beckham (CEO, Simple Modern), and Matt Bertulli (CEO, Pela Case & Lomi) dig into one of the most...

27 Touko 1h 5min