The Marketing Genius Behind Nike: Greg Hoffman

The Marketing Genius Behind Nike: Greg Hoffman

Greg Hoffman is the former Chief Marketing Officer at Nike, and the author of Emotion By Design, a book about how to find emotional ways to tell business stories and connect your ideas through creative storytelling. Joining Nike when he was just in his early 20s, to becoming one of the most senior people of colour in corporate America, his life story is like no other. Here he tells us not just how to find new ways to get your story across, but delves into his own story as he tells us how he met his real family for the first time only a couple of years ago, and how that felt for him. Greg is an entirely new voice on how to be a caring leader and deal with the stresses of high-level executive roles. Because when it’s your job to find ways to connect ideas with other people, you first have to connect those ideas to yourself. Follow Greg: Instagram - https://www.instagram.com/ghoff70 Greg’s book - https://www.amazon.co.uk/Emotion-Design-Creative-Leadership-Lifetime/ Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Jaksot(803)

Eddie Hearn on Selling Matchroom For 5 Billion

Eddie Hearn on Selling Matchroom For 5 Billion

In this week’s episode I sat down with the man who is putting British boxing on the map, Eddie Hearn. You’ll probably know him as a confident, boisterous, loud promoter. But when you dig a little deep...

30 Marras 20201h 8min

How She Built Her Confidence, and Then an Empire with Krissy Cela

How She Built Her Confidence, and Then an Empire with Krissy Cela

Parts of this episode made me feel uncomfortable, it may make you feel the same, but trust me, you need to hear this. This week I sat down with Krissy Cela, this was such a brave, truthful conversatio...

23 Marras 20201h 52min

E56: She Cheated On Me and Thats Not All - with Dr. Aria

E56: She Cheated On Me and Thats Not All - with Dr. Aria

This is one of the most gripping, emotional and powerful conversations I've ever had. It may also be the reason I never get married. This week I sat down with previous guest and good friend of mine Dr...

9 Marras 20201h 39min

Why We're Getting More Depressed, Anxious and Lonely

Why We're Getting More Depressed, Anxious and Lonely

What I cover in this episode: - How I've FINALLY fixed / figured out why we lose motivation - Why people are more depressed and anxious (and a cure) - Key to success: Avoiding good opportunities so y...

2 Marras 202055min

Overcoming Depression, Burnout, Anxiety and Insomnia with Dan Murray-Serter

Overcoming Depression, Burnout, Anxiety and Insomnia with Dan Murray-Serter

In this weeks episode of The Diary Of A CEO titled "Overcoming Depression, Burnout, Anxiety and Insomnia with Dan Murray-Serter" we discuss: - Depression - where did it all start? - Psychedelics - Pos...

26 Loka 20202h 8min

I Tested Positive...

I Tested Positive...

What I cover in this episode: - The first lesson this pandemic has taught me - I have a secret to tell you - Changing the shape of your brain - Less answers and more questions - What are some of the m...

19 Loka 202055min

How We Built A $200m Company At 27 Years Old

How We Built A $200m Company At 27 Years Old

- How to quit, why quitting matters and my quitting framework - Dealing with uncertainty instead of certain misery - How I built a £200m company at 22 years old - How I got 1 million followers on Inst...

5 Loka 202049min

The Diary Of A CEO Trailer

The Diary Of A CEO Trailer

Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Heinä 20201min

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