Ep. 29: Technology in The AdTech Industry with Melissa Blaha, Finecast

Ep. 29: Technology in The AdTech Industry with Melissa Blaha, Finecast

In this episode, our host Dal sits down with Melissa Blaha (Head of Product, Data and Analytics at Finecast) to discuss technology within the AdTech industry.


During the conversation, they discussed:


✅ How technology has changed in AdTech over the years.

✅ Championing females in technology.

✅ How addressable tv has benefited from technology in AdTech.

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Jaksot(61)

Ep. 5: On Corporate Trading with Dom Blacklock, Vice President Programmatic at Active International

Ep. 5: On Corporate Trading with Dom Blacklock, Vice President Programmatic at Active International

In this week’s episode of the AdTech Heroes podcast, we interview Dom Blacklock, Vice President Programmatic at Active International. A focus of the conversation is about barter, otherwise known as co...

13 Loka 202126min

Ep. 4: On the Role of the Programmatic Trader with Anam Amin, Senior Digital Supply and Product Manager at Publicis Groupe

Ep. 4: On the Role of the Programmatic Trader with Anam Amin, Senior Digital Supply and Product Manager at Publicis Groupe

In this week’s episode of the AdTech Heroes podcast, we speak with Anam Amin, Senior Digital Supply and Product Manager at Publicis Groupe, to discuss the role of the programmatic trader. Publicis Gro...

6 Loka 202128min

Ep. 3: On Digital Video with Barry John, Head Of Sales Operations at Channel 4

Ep. 3: On Digital Video with Barry John, Head Of Sales Operations at Channel 4

In this week’s episode of the AdTech Heroes podcast, we discuss digital video with Barry John, Head Of Sales Operations at Channel 4. Barry begins the episode by sharing more about his background in d...

29 Syys 202148min

Ep. 2: On Digital Advertising from a Publisher’s Perspective with Lucy Marchington, Media Director at the Financial Times

Ep. 2: On Digital Advertising from a Publisher’s Perspective with Lucy Marchington, Media Director at the Financial Times

In this week’s episode of AdTech Heroes podcast, we chat with Lucy Marchington, Media Director at the Financial Times. During Lucy’s time at the Financial Times, she has established the audience mark...

27 Syys 202136min

Ep. 1: On Regulation in the Digital Advertising Industry with John Doherty, Partner at Penningtons Manches Cooper LLP

Ep. 1: On Regulation in the Digital Advertising Industry with John Doherty, Partner at Penningtons Manches Cooper LLP

On this week’s episode of the AdTech Heroes podcast, we discuss regulation in the digital advertising industry with John Doherty, Partner at Penningtons Manches Cooper LLP. Penningtons Manches Cooper ...

25 Elo 202146min

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