Jørgen Jørgensen - A conversation with our leader (1:2)
Norrøna Podcast16 Loka 2023

Jørgen Jørgensen - A conversation with our leader (1:2)

Jørgen Jørgensen– Father, Innovator, and Entrepreneur. The fourth-generation owner and leader of Norrøna grew up with dinner table discussions centered around triumph and tragedy in exploration. It’s one of the many reasons he’s passionate about nature and building high-quality products. In this episode, Jørgen dives into the brand's history from the company’s first day on April 29th, 1929. Tune in to hear more about the making of the first Gore-Tex jacket in Europe, the founding of extreme user development, and how the lofoten collection was ahead of its time.

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Jaksot(22)

Tomas Carlström - You can steal but you must steal with style (2:2)

Tomas Carlström - You can steal but you must steal with style (2:2)

Picking up where we left off, one of the original pioneers of backcountry skiing shares some of his greatest accomplishments while working as a product developer for Norrøna including the now iconic R...

19 Joulu 202327min

Jørgen Jørgensen - An eternity perspective with the leader (2:2)

Jørgen Jørgensen - An eternity perspective with the leader (2:2)

As the fourth-generation owner and leader heads into the company's 95th year and his 20th year, he reflects on the challenge of developing as a leader and how he makes decisions with an eternity persp...

19 Joulu 202348min

Tomas Carlström -An icon in the Scandinavian Outdoor Industry

Tomas Carlström -An icon in the Scandinavian Outdoor Industry

Tomas Carlström is an engineer, designer, skier and photographer. He’s also an ice-climbing legend and an excellent storyteller. Tune in as he shares the details of how he ended up in a small village ...

16 Loka 202327min

Charles Post - Responsibility Ambassador: personal roadmap

Charles Post - Responsibility Ambassador: personal roadmap

Meet award-winning filmmaker, ecologist and surfer, Charles Post. Charles and his wife Rachel have recently become residents of Lofoten and are supporting themselves on what Charles coins “DIY” career...

7 Maalis 202353min

Bjørn Sætnan - A home and bed in nature: Sleeping bags

Bjørn Sætnan - A home and bed in nature: Sleeping bags

Our in-house product designer, Bjørn Sætnan, is back in our podcast studio to talk about his bag obsession – sleeping bags that is. Norrøna has been a part of sleeping bag development since the early ...

3 Maalis 202349min

Bjørn Sætnan - A home and bed in nature: Tents

Bjørn Sætnan - A home and bed in nature: Tents

Meet Bjørn Sætnan, outdoor enthusiast and hardware product designer working at Norrøna HQ. When he isn’t climbing the side of a mountain, Bjørn can be found designing sleeping bags and tents that make...

3 Maalis 202337min

Hilary McCloy og Andrew Drummond - Wearing senja in Senja

Hilary McCloy og Andrew Drummond - Wearing senja in Senja

Meet outdoor extraordinaires Hilary McCloy and Andrew Drummond. If nature had a power couple to represent all it has to offer, it would be this pair. Tune in to hear Andrew and Hilary discuss their ex...

27 Helmi 202355min

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