Rewards, Your Way: How Scene+ Uses Personalization and Partnerships to Engage 13+ Million Members
Send us a textMark Johnson, CEO of Loyalty360, spoke with Elizabeth McNeil, the Director of Partnerships, and Aiman Feza, Senior Manager of Brand Communications at Scene+, about the relaunch of the loyalty program, the brand’s focus on using customer data to personalize its offerings, and how it develops meaningful partnerships.
12 Heinä 20239min
Loyalty360 Award Recap: A Q&A with Stephanie Miller on Signia Aspire’s Multiple Award Recognitions
Send us a textMark Johnson, CEO of Loyalty360, spoke with Stephanie Miller, Senior Loyalty Program Manager at Signia Aspire, about the brand’s award-winning presentations, advice for similar brands — especially those with B2B loyalty programs, and the next exciting step for the Aspire program.
7 Heinä 20237min
MOOYAH Burgers, Fries & Shakes: Building Customer Loyalty Between the Buns & Beyond
Send us a text Mark Johnson, CEO of Loyalty360, spoke with Stacy Fields, Director of Digital Experience for MOOYAH Burgers, Fries & Shakes, about making strategic decisions based on data and customer feedback, the recent relaunch of the MOOYAH Rewards App, and helping franchises and employees best serve their customers — and communities.
28 Kesä 202325min
Loyalty360 Loyalty Live | Andy O'Dell, Clutch
Send us a textLoyalty360's Mark Johnson interviews Andy O'Dell, Clutch, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
27 Kesä 202320min
Office Depot: The Human Touch Builds Customer Engagement & Lifetime Loyalty
Send us a text Mark Johnson, CEO of Loyalty360, spoke with Kevin Moffitt, President of Office Depot, about core customer service aspects of an in-store experience, managing well-optimized marketing programs, and how workspaces have evolved.
26 Kesä 202326min
Verizon: Forming Strategic Partnerships To Create a Meaningful Small Business Customer Loyalty Program
Send us a textMark Johnson, CEO of Loyalty360, spoke with Mike LiBassi, Manager, Business Lifecycle & Retention at Verizon, about the value of brand partnerships, gathering Voice of Customer feedback through multiple channels, and how the Verizon Business Mastercard® enables the company to deliver a meaningful small business customer loyalty program.
19 Kesä 202318min
Connecting with Customers in the Wild: How The North Face Builds Emotional Loyalty and Engagement with Experiences
Send us a textMark Johnson, CEO of Loyalty360, spoke with Vanessa Christie, Director of Loyalty and Experiences of The North Face, about the brand’s customer loyalty strategy, the new XPLR Pass loyalty program, and how the brand connects emotionally with its customers through experiences.
16 Kesä 202326min
Ford: The Road to Loyalty Program Success – Adapting to Change, Offering Flexibility, and Treating Loyalty Customers Like Family
Send us a textMark Johnson, CEO of Loyalty360, spoke with Dani Catana, North American Loyalty Operations Manager for FordPass™ Rewards Visa and FordPass™ Rewards Program, about building a robust loyalty program member base in a short amount of time, offering choices and flexibility during the pandemic, and treating members like family.
9 Kesä 202313min
