S3 Ep12 : The Eternal PR Triangle – Client, Agency and Media
The Eternal PR Triangle – Client, Agency and Media . This is a triangle that is often the point of almost all discussions in any PR meet up. We obsess, stress and are almost possessed with trying to b...
12 Loka 202220min
S3 Ep11 : 5 Communication Mistakes to Avoid
In PR we rely on effective communication at all ends of the spectrum to earn our bread and butter yet there are more than a few slips that happen along the way. Some we catch in time, others we really...
28 Syys 202221min
S3 Ep10 : Legacy Media Makes The Digital Switch
While we have all spoken endlessly about the growth of digital and new mediums, have you noticed how legacy media has innovated in this space? Some wonderful innovations that merge their decades of ex...
5 Maalis 202222min
S3 Ep8 : Transitioning Mediums
Transitioning Mediums is not an easy feat. Whether it is from digital to print to digital or PR to journalism and vice versa. Each medium brings with it its own set of challenges and opportunities. In...
8 Tammi 202232min
S3 Ep7 : Measurement in PR
T.H.E Conversation to have! This was and is always a bone of contention between clients and agencies. Several discussions, seminars, and conferences later we are yet to arrive at a common ROI evaluati...
18 Joulu 202132min
S3 Ep6 : Getting to the Story
Why did your story not get picked up and how did competition win the journalist's trust? A key question every PR professional is asked almost every week. Today we delve into the nuances of how to crea...
27 Marras 202136min
S3 Ep5 : Diversity & Inclusion in PR
The PR industry has a place for everyone with different talent sets. We do consider ourselves culturally diverse and inclusive. Yet, can there be more? The PR industry has been abuzz with chatter abou...
19 Loka 202134min
