#231: How to Be Creative Like a Motherf*cker -- Cheryl Strayed

If you’re interested in the creative process of a famed author, jumpstarting your own creation, note taking, list making, or simply handling hard emotions, this episode is for you. Recorded in front of a 2,000-plus person crowd at SXSW in Austin, Texas, this one was a blast. My guest is Cheryl Strayed (@CherylStrayed), author of the #1 New York Times bestselling memoir Wild, the New York Times bestsellers Tiny Beautiful Things and Brave Enough, and the novel Torch. Her books have been translated into forty languages around the world. Wild was chosen by Oprah Winfrey as her inaugural selection for Oprah's Book Club 2.0 and was made into an Oscar-nominated film starring Reese Witherspoon and Laura Dern. Strayed's essays have been published in The Best American Essays, The New York Times, The Washington Post Magazine, Vogue, Salon, The Sun, Tin House, and elsewhere. Strayed is the co-host, along with Steve Almond, of the WBUR podcast Dear Sugar Radio, which originated with her popular Dear Sugar advice column. She lives in Portland, Oregon. Enjoy! Show notes and links for this episode can be found at www.fourhourworkweek.com/podcast. This podcast is brought to you by iD Commerce + Logistics. I'm asked all the time about how to scale businesses quickly. Rule number one: remove unnecessary bottlenecks. Many businesses can do so by outsourcing inventory management and fulfillment to a company that makes this its primary focus. iD Commerce + Logistics is just such a company. It helps online retailers and entrepreneurs outgrow their competition by handling all types of details -- from inventory to packing and shipping. I depended on iD to handle these types of details when I launched The 4-Hour Chef so I could focus on promoting the book. As a listener of this podcast, you can get up to $10,000 off your start-up fees and costs waived by visiting tim.blog/scale or idcomlog.com/tim. This podcast is also brought to you by MeUndies. I’ve spent the last year wearing underwear from these guys 24/7, and they are the most comfortable and colorful underwear I’ve ever owned. MeUndies are designed in LA and made from sustainably-sourced MicroModal—a fabric 3 times softer than cotton. Even better, it includes free shipping. If you don’t love your first pair of MeUndies, they’ll hook you up with a new pair or a refund. If you love the product, they have a subscription offer where you can save up to 33% after your first pair. Check out MeUndies.com/Tim to see my current faves (some are awesomely ridiculous, like the camo). That’s Meundies.com/Tim.

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